The role of CRM Executive offers a diverse experience, engaging with customers and stakeholders to drive business growth. This position involves managing campaigns from creative ideation to execution, ensuring seamless integration across marketing channels. Key responsibilities include designing campaign workflows, building audience segments, and analyzing performance metrics. The ideal candidate will have expertise in HTML and first-party data management. * Collaborate with internal teams to deliver innovative engagement strategies * Brief creative assets and manage stakeholder approvals * Maintain detailed records of campaign activity and results analysis