Strategic Digital Marketing Leader
We are seeking a highly innovative and creative individual to spearhead our digital marketing efforts. As the Strategic Digital Marketing Leader, you will be responsible for developing best-in-class strategies, creating groundbreaking content, and leveraging established and emerging platforms to engage new and existing customers. You will work collaboratively with cross-functional teams, external partners, and stakeholders to drive business growth through social media and digital channels.
Key responsibilities include leading dynamic social media strategies, overseeing content creation and agency partnerships, managing community engagement, executing influencer campaigns, developing and publishing website content, and enhancing user experience. You will also be responsible for driving SEO and SEM efforts, supporting the Digital Hub team, contributing to strategic planning, and communicating results.
The ideal candidate will have 5+ years of experience in digital marketing, with 3+ years in a similar role with website management and SEO/SEM hands-on experience. Experience in fast-moving consumer goods (FMCG) or digital marketing agencies is preferred. Our organization values diversity and inclusion, and we are an equal opportunity employer.
* Develop and execute comprehensive digital marketing strategies to drive business growth.
* Lead a cross-functional team to create and publish engaging content across social media and digital channels.
* Manage relationships with external partners, including agencies and influencers.
* Oversee the development and maintenance of our website to ensure a seamless user experience.
* Drive SEO and SEM efforts to increase online visibility and reach.