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Department: MarketingReports To: Co-Founders (COO and CMO/Creative Director)Manages: Marketing teamLocation: Gold Coast (Coombabah)Employment Type: Full-Time (On site)Salary: Competitive + performance incentives
About Voomie
Voomie is one of Australia's fastest-growing e-commerce supplement brands, created for people with busy brains who want to feel clearer, calmer, sharper, and more in control.
content, influencers, graphic design, and CRO.
Provide clarity, coaching, performance expectations, and structured workflows.
Be involved in the hiring, onboarding, and capability development for the marketing team.
Foster a culture of creativity, accountability, speed, and continuous improvement.
Build strong cross-functional relationships with Operations, Customer Experience, Digital, Creative, Product, and external partners.
3. Campaign Ownership & Delivery
Oversee the full marketing calendar, including new product launches, seasonal campaigns, retention pushes, and BAU content.
Ensure every campaign has clear objectives, timelines, deliverables, and performance reporting.
Lead project management across the marketing department to ensure deadlines are met and all functions work cohesively.
Collaborate with videographers, photographers, and creative contractors to produce world-class content.
Ensure every asset, email, ad, and customer touchpoint reflects Voomie's brand standards and creative identity.
4. Performance, CRM & Growth
Oversee paid media strategy, ROAS optimisation, scaling budgets, and attribution accuracy.
Partner with the Creative Strategy and Performance Marketing Specialist to ensure creatives align with performance insights and testing frameworks.
Collaborate with the Media Buyer to set goals, build creative iteration systems, and ensure testing.
Lead lifecycle marketing across email and SMS (Klaviyo) to increase retention and LTV.
Analyse dashboards, attribution models, and analytics to make data-led decisions.
5. Systems, Processes & Marketing Operations
Build and implement scalable systems for campaign management, briefing, content production, and performance reporting.
Own the marketing tech stack and ensure strong integration across CRM, attribution, analytics, and automation tools.
Ensure all marketing functions operate with operational excellence, clear communication rhythms, and well-defined processes
Who You Are
5+ years in senior marketing, e-commerce, or growth roles.
Experience managing a team of 10+
Proven experience scaling a DTC brand (health, beauty, or supplements preferred).
Strong understanding of paid media, CRM, content strategy, creative performance, and customer lifecycle.
A natural leader who brings structure, clarity, and commercial thinking.
Highly organised with strong project management skills.
Comfortable in fast-paced environments where priorities evolve quickly.
Passionate about brand, customer experience, storytelling, and building meaningful community engagement.
Why Join Voomie
Fast-growing, high-energy, purpose-led Australian brand.
Work directly with founders who value creativity, autonomy, and innovation.
Ability to build and shape the marketing department from the ground up.
Join at a pivotal, high-impact moment of explosive growth.
Clear career progression into senior leadership roles as Voomie expands domestically and internationally.
How to Apply
If you're an experienced marketing leader who thrives on growth, clarity, and delivering world-class campaigns, we'd love to hear from you.
Apply now with your CV and a short note about why you'd be a perfect fit for Voomie.
Your application will include the following questions:
Which of the following statements best describes your right to work in Australia?
How many years' experience do you have as a marketing manager?
How many years' experience do you have in a marketing role?
What's the largest size team you have managed?
Have you completed a qualification in marketing?
Have you worked in a role where you were responsible for brand planning?
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