Mint Payments is a leading Australian fintech focused on solving complex payment problems in industries underserved by traditional providers. Specialising in providing end-to-end payment solutions for the travel industry, Mint enables customers to collect and send funds via a unified platform, offering services such as card acquiring, real-time bank transfers, virtual cards, and fraud mitigation solutions.
Join Mint and be part of a high-growth organisation that thrives on innovation and agility, where you'll contribute to our leadership as a market-leading travel-focused fintech across Australia and New Zealand. You'll help drive our international vision as we expand into the United Kingdom and new markets, all while collaborating within a collegiate, team-oriented culture that values genuine connections and mutual support. In this dynamic and personable environment, your ideas will be heard, your achievements celebrated, and your career path defined by real opportunity.
The Role
We are seeking a B2B Marketing Manager with a strong background in fintech and payments to drive our demand generation, content marketing, and go-to-market strategies. You'll work closely with sales, product, and leadership teams to position our payment solutions, generate high-quality leads, and build brand authority in the industry.
Key Responsibilities:
* Demand Generation & Lead Nurturing: Develop and execute B2B marketing campaigns to drive awareness, engagement, and conversion among enterprises, merchants, and financial institutions.
- The objective is to increase the number of leads into the funnel; and
- Ensuring leads are more educated once in the funnel so the sales conversion increases – so salespeople can spend the least amount of time on each deal and therefore close more.
* Content & Thought Leadership: Create compelling whitepapers, case studies, blogs, and webinars that position Mint Payments as an industry leader in payments.
- Producing webinars, thought leadership pieces, written and video case studies of customers.
- Build brand awareness of Mint in the travel industry: Essentially, ensure that we are everywhere and everything we are doing is value add to our prospects and customers.
* Partner & Channel Marketing: Collaborate with Travel trade partners, Travel network partners, Industry associations, ISVs, SaaS providers to drive co-marketing initiatives.
* Sales Enablement Support: Providing sales teams with localised materials and training on marketing campaigns and product messaging.
* Product Marketing: Develop value propositions, messaging, and sales enablement materials to support go-to-market initiatives for our payment solutions.
* Account-Based Marketing (ABM): Partner with sales to implement targeted ABM strategies for key enterprise accounts.
* Event & Conference Strategy: Plan and manage participation in industry events focused on primarily travel, partner conferences and fintech summits to expand reach and generate leads.
* Performance & Analytics: Track and optimise campaign performance using data-driven insights to maximise ROI.
What We're Looking For:
* 3-7+ years of experience in B2B marketing, preferably in fintech, payments, or SaaS .
* Proven expertise in demand generation, content marketing, and ABM strategies .
* Strong knowledge of the travel and / or payments ecosystem, including PSPs, acquiring banks, and enterprise payment solutions.
* Marketing "all-rounder" and a self-starter who is comfortable executing these initiatives themselves
* Experience with marketing automation tools (HubSpot preferably) and CRM systems .
* Excellent storytelling and communication skills, with the ability to translate complex payment concepts into compelling marketing materials.
* Data-driven mindset with experience analysing campaign performance and optimising based on insights.
* Experience managing co-marketing initiatives and partnerships within the fintech/payments space is a plus.
Why Join Mint?
* Competitive Package: Market-competitive compensation and professional development opportunities that recognise your contributions.
* Employee Focused: Generous additional leave benefits and industry-leading Parental Leave policy.
* Collaborative Hands-On Culture: An environment where diverse perspectives are valued, cross-functional teamwork in a dynamic work environment is the norm, and every voice has impact.
* Supportive Leadership: Learn from experienced leaders who prioritise open communication, clear goals, and ongoing feedback to help you succeed.
* Purpose-Driven Mission: Contribute to a travel-focused fintech dedicated to solving real-world problems – helping businesses operate more smoothly, securely, and efficiently.
Mint is an equal opportunity employer and values diversity.
* If you apply for a role, please note that we need to collect certain information from you. This is set out in the following link:
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
Referrals increase your chances of interviewing at Mint Payments Limited by 2x
Get notified about new Marketing Manager jobs in Sydney, New South Wales, Australia .
Sydney, New South Wales, Australia 2 days ago
Sydney, New South Wales, Australia 2 days ago
Concord West, New South Wales, Australia 2 days ago
Sydney, New South Wales, Australia 2 weeks ago
Product Marketing Manager, Fixed-Term Contract
Chatswood, New South Wales, Australia 2 weeks ago
TikTok LIVE - Creator Manager - Sydney, Australia
Sydney, New South Wales, Australia 3 weeks ago
TikTok LIVE - Campaign Operations Manager - Sydney, Australia
Sydney, New South Wales, Australia 6 days ago
Darlington, New South Wales, Australia 2 months ago
Sydney, New South Wales, Australia 1 day ago
Sydney, New South Wales, Australia A$130,000.00-A$140,000.00 3 weeks ago
North Sydney, New South Wales, Australia 2 weeks ago
Surry Hills, New South Wales, Australia 1 day ago
Sydney, New South Wales, Australia 2 days ago
Sydney, New South Wales, Australia 2 weeks ago
Sydney, New South Wales, Australia 2 weeks ago
Sydney, New South Wales, Australia $75,000.00-$85,000.00 3 days ago
Sydney, New South Wales, Australia 2 weeks ago
Assistant Brand Manager - Shopper Marketing APAC
Director, APAC Marketing & Communications
North Sydney, New South Wales, Australia 2 weeks ago
Sydney, New South Wales, Australia 2 weeks ago
Sydney, New South Wales, Australia 7 hours ago
Assistant Brand Manager - Air & Cillit, ANZ
Kingsgrove, New South Wales, Australia 1 day ago
Millers Point, New South Wales, Australia 6 months ago
Sydney, New South Wales, Australia 9 hours ago
Sydney, New South Wales, Australia 1 day ago
Chatswood, New South Wales, Australia 2 weeks ago
Sydney, New South Wales, Australia A$120,000.00-A$140,000.00 2 weeks ago
We're unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr