Location & Role
North Ryde, Sydney | Full-Time | Marketing AU
About Musashi
Musashi is Australia's most trusted and fastest-growing sports nutrition brand — built on decades of performance science, elite athlete partnerships and an unapologetically bold identity. From grassroots athletes to the global stage, Musashi powers those who push harder, go further and demand the best. As the #1 sports nutrition brand in ANZ and part of Vitaco Health, Musashi is entering its next phase of growth across Australia and international markets.
The Opportunity
We are seeking a Senior Communications & Partnerships Manager to lead Musashi's communications and partnerships strategy with clear commercial accountability. You won't just manage communications — you'll drive the strategy that strengthens Musashi's authority in performance nutrition and builds partnerships that deliver real commercial impact. Reporting to the Head of Marketing – Musashi, you will shape how the brand shows up across markets — ensuring every communication and partnership investment reinforces credibility, supports retail performance and contributes to long‐term growth. This is a senior leadership role with influence across brand equity, athlete relationships, retail performance and international expansion.
What You Will Lead
* Develop and execute Musashi's communications strategy aligned to the 3-year brand plan, ensuring integration across paid, owned, earned and retail channels.
* Own the partnerships roadmap — identifying, negotiating and activating high-impact athlete, team and organisational relationships. From contract through activation and ROI reporting, you will ensure partnerships reinforce credibility and deliver measurable commercial return.
* Oversee Musashi's social and digital ecosystem, guiding content strategy, agency management and optimisation to ensure engagement translates into authority, conversion and revenue.
* Lead events and activations strategy, integrating brand moments with retail priorities and ambassador activity while maintaining disciplined oversight of budget, timeline and outcomes.
* Serve as a senior guardian of Musashi's brand voice and reputation. Provide guidance to internal stakeholders and executive leadership on athlete selection, risk management, and partnership strategy.
* Lead and develop the communications and social function, building capability, clarity and performance culture within the team.
About You
You're high potential brand marketer and ready for greater ownership. You've built strong foundations in brand, communications, partnerships, or PR—and now want to lead, not just execute.
You Bring
* 10+ years' experience in FMCG, sport, or performance-led consumer brands.
* Experience negotiating and activating athlete or sponsorship partnerships.
* A commercial mindset with comfort owning budgets and measuring ROI.
* Strong stakeholder management across agencies, internal teams, and external partners.
* The confidence to operate autonomously while contributing at senior level.
Why Join Us?
Because We Care. We Act. We Succeed. At Vitaco, we don't just offer a job — as an HRD 5-Star Employer of Choice, we offer a rewarding career in a business with purpose and heart.
You Can Look Forward To
* Competitive salary and WFH with (3 days office, 2 days from home) and gliding time.
* Health & wellness perks – discounts on our amazing products.
* Wellbeing support – in-house naturopaths, nutrition experts, and EAP access.
* Continuous learning & development opportunities.
* Work-life balance – enjoy your birthday off every year.
* A supportive, passionate, and innovative team culture where our values guide everything we do: We Care, We Act, We Succeed.
How To Apply
Applications will be reviewed as they are received, so we encourage you to apply early rather than waiting for the closing date. To learn more about this opportunity or to apply online, please click Apply Online to be taken to our careers page.
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