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Senior beauty marketing executive

Sydney
beBeeBrand
Marketing Executive
Posted: 19 August
Offer description

Marketing Manager Job Summary

We are seeking a talented Marketing Manager to join our team.

With 5 years of rapid expansion, we have grown into diverse international markets. Our brand has experienced significant growth, selling thousands of products daily and earning numerous awards. As a leading beauty brand, we have generated billions of impressions—making us one of the fastest-growing beauty brands in the world.

About the Role

As Marketing Manager, you will lead efforts for allocated retail portfolios, providing localised marketing initiatives and collaborating closely with the global marketing team. You'll drive brand awareness, support growth, and ensure local relevance in execution.

This is a high-impact, hands-on role for someone passionate about beauty and excited to be part of a fast-paced, ambitious brand story.


Key Responsibilities

* Own, plan, and execute end-to-end marketing campaigns that drive awareness and sales, including new market launches; in partnership with commercial teams and external agencies
* Develop and manage relationships with retailers to deliver localised marketing initiatives, including campaign implementation, in-store executions, event activations, and targeted campaigns
* Support key market initiatives within US markets as a strategic brand priority, including retailer activity, PR & marketing campaigns
* Work closely with content teams to create bespoke localized content for marketing campaigns & launches
* Deliver on targeted local digital ad campaigns to drive sales in each market, in collaboration with performance marketing teams
* Develop and execute PR and influencer strategies (paid and organic) in each market, with agency support when required
* Guarantee accuracy of budget spend and communicate timely updates to stakeholders on overspending/funds availability
* Develop strategies to boost brand presence and sales in responsible markets
* Lead brand partnerships, experimenting with various partnerships, tracking results based on objectives
* Build strategic relationships with industry players, media, influencers, KOLs, and agencies
* Stay up-to-date with relevant trends, developments, and technology in relation to the role, suggesting new ideas, processes, and/or strategies where relevant
* Identify key content creators within the beauty space to execute on brand content
* Work with sales teams to deliver retailer/trade launch presentations to gain buy-in for ranging
* Support and grow junior teams, sharing knowledge regularly in tutorial and learning sessions


Requirements

* 4+ years' experience in marketing, advertising, or brand development within a retail, beauty, or FMCG company
* Proven leadership skills, influencing teams and implementing key business initiatives cross-functionally
* Experience in customer-focused, data-oriented environments
* Knowledge, understanding, and experience in developing marketing strategies and initiatives for allocated retail portfolios
* Strong results focus, with high energy, attention to detail, and creativity
* Outstanding communications skills, both verbal and written
* Motivated and autonomous worker, able to identify and resolve problems
* 'Can-do' attitude, driving constant improvement in processes and skills
* Passion for beauty, fashion, or equivalent industries, staying on top of trends and pop culture


Benefits

As a Marketing Manager at our company, you'll enjoy a dynamic work environment, opportunities for professional growth, and the chance to contribute to a successful brand.

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