Job Summary
We are seeking an experienced Marketing Manager to join our team. As a key member of our global marketing team, you will play a critical role in developing and executing effective marketing campaigns that elevate our brand's presence.
Key Responsibilities
* Develop and execute cross-channel marketing campaigns to drive brand awareness and customer engagement.
* Drive digital marketing initiatives, including SEO, SEM, social media, email marketing, and content marketing.
* Create a comprehensive Marketing & Communications Plan aligned with the hotel's brand identity.
* Manage advertisements, sales presentations, and marketing initiatives for the hotel.
* Conduct market research to identify emerging trends, customer preferences, and competitive landscape, utilizing insights to inform marketing strategies.
* Oversee the development and maintenance of the brand identity, ensuring consistency across all marketing materials and touchpoints.
* Coordinate public relations activities to enhance the company's public image.
* Review campaign performance and deliverables with appointed agencies on a regular basis.
Requirements
1. Minimum 2 years' marketing experience, preferably in luxury hospitality.
2. Qualifications in Marketing, Business, or a related field are highly regarded.
3. Proven skills in meta, GMB, community engagement, and content generation.
4. Exceptional written and verbal communication with a creative flair.
* Able to leverage customer insights to formulate an effective marketing strategy.
* Strong organizational skills with the ability to manage multiple projects and deadlines effectively.
* Able to adapt to changing market conditions and respond to new opportunities with innovative solutions.
What We Offer
* Additional paid day off on your birthday month.
* Complimentary night stay with buffet breakfast for two, every year on your employment anniversary.
* Employee discounts on accommodation, dining, and lifestyle with Accor hotels.
* Personalized reward and recognition program.
* Choose from a catalogue of rewards that suit you and your lifestyle.
* Supportive team culture, with leaders that invest in your development and growth.
* Work in a luxurious 5-star hotel offering 296 hotel rooms and suites.
* Located in the heart of Broadbeach, with walking distance to beaches, restaurants, and shops.