Media Manager Job
Hockey Australia seeks a Media Manager to play a key role in the achievement of our strategic goals and supporting other departments through proactive media engagement, public relations and stakeholder communications.
Job Description
We are seeking a highly skilled Media Manager with experience in media relations and/or public relations. The successful candidate will be responsible for building and maintaining strong relationships with media (sport and non-sport) to increase local, national, and international coverage.
* Manage relationships with SEN, Channel 7, and News Corp to ensure contract deliverables, ROI, and enhanced exposure.
* Act as the first point of contact for incoming media requests and manage reactive communications.
* Create and distribute media releases, alerts, guides, match reports, and analytics across all Hockey Australia areas.
The ideal candidate will have a strong network of media contacts both in and out of sport, outstanding written and verbal communication skills, and a working knowledge of sport and the sports industry.
Key Accountabilities
Media Relations: Build and maintain strong relationships with media (sport and non-sport) to increase local, national, and international coverage.
Media Partnerships: Manage relationships with SEN, Channel 7, and News Corp to ensure contract deliverables, ROI, and enhanced exposure.
Media Enquiries: Act as the first point of contact for incoming media requests and manage reactive communications.
Content Production: Create and distribute media releases, alerts, guides, match reports, and analytics across all Hockey Australia areas.
Corporate Channels: Manage Hockey Australia's LinkedIn and Twitter with timely, campaign-aligned content for media and stakeholders.
Integrated Communications: Collaborate with the Digital & Comms team to align media activity with the content calendar and digital platforms.
Spokesperson Support: Identify, brief, and support spokespeople (executives, players, etc.) for media engagements and events.
Team Media Manager: Support the Hockeyroos and Kookaburras at international events, including overseas tournaments.
Media Training: Deliver or coordinate training for athletes, coaches, and key spokespeople.
Benefits
Hockey Australia offers a range of excellent benefits, including workplace flexibility, learning and development opportunities, and monthly massages. We are an employer of choice in the sporting industry.
Experience and Skills
Tertiary qualification in media, communications, public relations, journalism or equivalent.
5-10 years' experience of media relations and/or public relations.
A strong network of media contacts both in and out of sport.
Strong interpersonal and influential skills with an ability to identify and pitch stories that media will want to utilise and publish.
Outstanding written and verbal communication skills.
Working knowledge of sport and the sports industry.
Understanding of media monitoring and coverage metrics and applying these to achieve ongoing success.
How to Apply
Apply with a current resume and a covering letter outlining why you would be a good fit for the role. We welcome applications from diverse candidates and look forward to hearing from you.
],