The Company
AutoTest Productsis an award-winning manufacturer and distributor of state-of-the-art automotive testing and diagnostic products located in Kensington. AutoTest's products are used by garages, workshops, regulatory authorities and service testing stations. AutoTest supply directly and through a network of international distributors located in Australia, Asia the Pacific Islands, Europe, Africa and the US.
With positive growth and expansion into the global market, we are looking for someone to use their strong design focus to deliver engaging and relevant marketing material to our key audiences. Your keen eye for good imagery and graphics, combined with your marketing Knowledge will come to the fore, as you produce varied marketing communications that are on-brand and go to the heart of what we do.
The Role
We are looking for a creative mind to join the Sales and Marketing team. Reporting to the Sales Manager, we will value your trend and design-driven input, where your role will include, but not be limited to:
* Design and prepare graphic design work for ad hoc requirements such as email signatures, website banners, social media banners, flyers and email templates.
* Design and prepare artwork and 3D concepts for custom signage and small expo stands.
* Plan, design and create inspiring and influential advertising material for print and digital media.
* General design for our products (spec sheets, user manuals, brochure updates etc.)
* Develop, execute and monitor the social media strategy across our, Facebook and LinkedIn platforms.
* Execute regular EDM creation and management, for both internal and external audiences.
* Website design and development.
* Ongoing market research on industry developments/trends.
* General sales assistance (i.e. mail outs of product books and samples, logging enquiries, initial client reach outs).
* Assisting in strategising marketing plans/campaigns.
Core Responsibilities
* Manage, schedule and publish social media content across all platforms .
* Analyse and report performance of social media content weekly.
* Manage influencer relationships and affiliate marketing.
* Keep up with trends in social media and marketing.
* Oversee marketing calendar.
* Strategise and execute marketing campaigns.
* Copywriting for a variety of publications, all marketing collateral, press materials, etc.
* Liaise with external PR and digital marketing agencies.
* Ensure brand guidelines are met with attention to detail.
* Liaising with stakeholders in the production of marketing and sales collateral for new product launches, sales displays, project marketing websites and landing pages.
* Work closely with the development teams to implement sales plans and marketing strategies for new stages of development projects.
* Support sales staff by providing sales data, market trends, forecasts, account analyses, and new product information.
* Developing & reviewing creative content for both traditional, online media and email campaigns.
* Coordinating marketing and sales events as required.
Skills & Experience Needed
* Proficient with all the Adobe Creative Suite applications, with strong photoshopping skills.
* Creative flair, and an eye for stylish interior design.
* Excellent attention to detail, and spelling and grammar.
* Good attention to detail to ensure efficient turn around.
* Able to create detailed and robust briefs.
* Genuine interest and understanding of design.
* General understanding of the marketing principals.
* Experience with WordPress and WooCommerce is highly regarded.
* Sound coordination skills and the ability to work with internal and external stakeholders to manage aspects of content creation including video and animation production.
* Genuine interest and understanding of social media, and social media scheduling tools.
* Able to take direction, and work to tight timelines.
* Ability to produce content in line with the brand style and tone.
* Team player who is willing to get involved, contribute ideas and be solution focused .
* Multi-talented in graphic design, content creation and general marketing/sales/support tasks.
* Experience in coding or 3D modelling is a bonus but not essential.
* Basic Microsoft Office skills.
* Minimum 2 years' experience in a similar role.
* Tertiary education in marketing, design or equivalent.
To apply online, attach a Covering letter and resume addressed to the Director and please click on the appropriate link below. Alternatively, for a confidential discussion, please contact the director Autotest Products
Only short-listed applicants will be contacted.