Senior Brand Manager Job Description
We're looking for a skilled Senior Brand Manager to join our team. As a Senior Brand Manager, you will be responsible for developing and executing strategic brand plans that drive business growth and customer engagement.
Your key responsibilities will include:
* Developing and executing brand strategies that align with business objectives;
* Leveraging market research and analytics to inform brand decisions;
* Leading cross-functional teams to launch new products and campaigns;
* Managing budgets and resources to ensure successful campaign execution;
* Collaborating with external agencies to develop marketing materials and campaigns.
To be successful in this role, you'll need:
* A Bachelor's degree in Marketing or a related field;
* 5+ years of experience in marketing, preferably in the pharmaceutical industry;
* Strong knowledge of marketing fundamentals, including branding, advertising, and promotions;
* Excellent communication and project management skills;
* Ability to work collaboratively with cross-functional teams and external partners.
Job Requirements:
- Develops and executes strategic brand plans that drive business growth and customer engagement;
- Leads cross-functional teams to launch new products and campaigns;
- Manages budgets and resources to ensure successful campaign execution;
- Collaborates with external agencies to develop marketing materials and campaigns;
- Analyzes complex problems and situations, provides logical recommendations and leads any required action planning;
- Sets priorities in circumstances of continued complex and conflicting requirements.
Benefits:
We offer a competitive salary and benefits package, including health insurance, retirement plan, and paid time off. Our company values diversity, equity, and inclusion, and we strive to create a workplace where everyone feels welcome and valued.
About Us:
We are a global biopharmaceutical company dedicated to improving patient outcomes through innovative medicines and therapies. Our mission is to make a meaningful difference in the lives of patients and their families.