Regional Marketing Manager - Development QLD
Buderim QLD
, Australia
Work on a dynamic portfolio of retirement living developments across villages in Queensland, at an exciting stage of growth, as the Regional Marketing Manager – Development.
Do you want to grow your career in an organisation that will grow with you?
Are you an experienced senior marketer looking to apply your marketing knowledge to placemaking, customer stories, campaigns and brand delivery?
Do you want to lead a team and connect with stakeholders passionate about customers?
Are you excited about working in an industry that has real-world social and community impact?
If you answered yes to the above, then we think you would be the perfect fit for our team
About Keyton
With over 75 villages and more than 17,000 residents nationally, Keyton is one of Australia's leading owners and operators of retirement living communities. Leveraging over 30 years of experience, our teams work across the country in a variety of departments and business units, all share a common goal: We Lead with Heart, and we are committed to creating caring and fun-filled retirement communities.
Our purpose is to create places where communities thrive – not only for residents, but importantly, for our employees also.
We do this by creating safe, secure and connected independent living communities where residents can enjoy active and social lifestyles, close to essential services and amenities.
Competitive salary and bonus scheme
A supportive and friendly work environment
Hybrid working environment – opportunity to work from home
4x Wellbeing Days (one per quarter).
That's almost an additional week off in addition to your annual leave
Fitness Passport for you and your family
Reward & recognition services
Excellent company benefits and discounts on offer
Discounted health insurance, annual vaccinations and skin checks
Be part of a team that values innovation, compassion, and making a difference
The Role
Located at our Buderim regional office, the Regional Marketing Manager – Development works alongside the regional leadership and marketing team of Keyton to drive the strategy of our developments within the QLD portfolio.
Candidates located in Brisbane are also welcome to apply.
Day to day you will work closely with the sales, operations and project development teams to ensure the successful delivery of our brand vision and customer experience.
You will use your exceptional stakeholder engagement skills to bring the vision of the projects to life.
You will also manage external agencies and suppliers, monitor and report on marketing performance, and identify new opportunities for growth.
In this role you will apply your strategic thinking skills and be data led, using insights to support the development and management of campaigns from conception to execution and reporting.
You will also track budgets and oversee the management of events and support publicity opportunities.
Reporting to the General Manager Marketing - Development, your responsibilities include :
Lead the marketing plan and strategic priorities for the development retirement village portfolio in Queensland
Project manage and implement tailored marketing projects including media plan briefing, creative execution and stakeholder liaison
Assist in developing insights, briefs, implementation plans and post campaign analysis of campaigns and projects
People manage, mentor and support the development of a Marketing Executive within the team
Align stakeholders to marketing delivery and gain endorsement on key campaigns
Assist in the administration of supplier agreements and invoices
Lead the compilation of national team reports on behalf of the region
Deliver standout activations and support community events that deliver immersive experiences that spark curiosity, build trust and instill confidence
Design and implement nurture journeys that keep prospects engaged and informed, from first enquiry to move-in day
About you
Your demonstrated diverse experience in a marketing management role will see you succeed in this role.
As will :
A tertiary qualification in Marketing or relevant discipline
At least 5 years of experience in marketing management, preferably in the property development or real estate industry
Proven track record of developing and executing successful marketing campaigns across various channels, including digital, social media, print, and events
Excellent communication, presentation, and stakeholder management skills
Creative, strategic, and analytical thinking skills
A passion for property and a customer-centric mindset
Excellent account and project management skills coupled with a collaborative and positive approach
The ability to draw on market and customer insights to develop successful marketing plans and campaigns
Ability to work both independently and collaboratively within a team to deadlines and schedules
Exceptional time management skills
Ready to Join the Fun?
If you're passionate about creating a vibrant and caring community for residents, we'd love to hear from you
Apply now and be a part of something truly special.
Please submit your resume and cover letter to the link below.
In your cover letter, please highlight your interest in the Regional Marketing Manager – Development opportunity and explain how your skills and qualifications align with our requirements.
Please note: The successful applicant will be required to receive an annual flu vaccination between the months of April-October with supporting documentation prior to joining.
At Keyton we celebrate diversity and acknowledge that what makes us different makes us stronger.
We engage, enable and empower our people and support their individual needs.
Inclusion sets us all up for success.
We therefore encourage you to apply for roles in our business, regardless of gender, gender identity, sexual orientation, disability, ethnicity, race, age, religion, social background.
#J-*****-Ljbffr