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Brand manager

Melbourne
Miller Leith
Brand manager
Posted: 17 May
Offer description

Company Overview

Our client is a well-established and innovative Australian FMCG business with a strong growth agenda across both domestic and export markets. A recognised name in the infant category, the business offers a portfolio of premium products distributed through major retailers and international channels, backed by a vertically integrated supply chain and a strong reputation for quality and innovation.

The Role

This is a fantastic opportunity for an ambitious brand marketer to step into a role where your work is seen, felt and valued. Sitting at the centre of a lean, energetic marketing team, you'll partner closely with the Head of Marketing to execute the brand plan across Australia and key Emerging Markets — bringing campaigns to life, keeping the content engine running, driving NPD from insight to shelf and supporting the commercial agenda across major retail and international accounts.

Key Responsibilities

* Execute integrated brand campaigns across digital, social, PR, retail and influencer channels
* Manage the content calendar and coordinate asset approvals across AU and Emerging Markets, ensuring all content meets regulatory requirements and brand standards
* Drive NPD coordination from consumer research and packaging development through to on‐shelf launch
* Prepare and manage agency briefs across creative, media and PR partners, ensuring delivery on time, on brief and on budget
* Support the National Sales team with retailer plans, category presentations and trade materials for Coles, Woolworths, Chemist Warehouse and key international accounts
* Manage brand presence across Shopify, social media and eCommerce platforms
* Assist with A&P budget tracking, purchase order management and invoice reconciliation
* Provide day‐to‐day direction and support to the Marketing Coordinator

Skills and Experience

* 3–5 years' experience in brand management or marketing within FMCG, food or consumer health
* Proven ability to execute brand and campaign plans with strong attention to detail and commercial awareness
* Confident working with and managing agency partners across creative, media and PR
* Experience across digital, social and CMS platforms — Shopify experience a bonus
* Strong understanding of Australian retail channels (Coles, Woolworths, Chemist Warehouse and independents)
* Highly organised with the ability to juggle multiple priorities and deadlines without dropping the ball
* A natural collaborator who builds strong relationships across cross‐functional teams
* Proactive, hands‐on and genuinely passionate about brand building
* Experience in regulated categories (TGA etc.) is advantageous but not essential

Benefits

* Hybrid working model — flexibility built in from day one
* Loyalty Leave — an additional day of paid annual leave for every year you're with the business
* Access to a comprehensive Employee Assistance Program
* A collaborative, inclusive and purpose‐led culture where great work is recognised and rewarded
* Real scope to grow your career

For More Information

For a confidential discussion about this role or to explore your next career move, please contact Josh Devlin at josh@millerleith.com.au.

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