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Digital analyst

Melbourne
Michael Page Australia
Posted: 7 May
Offer description

* Opportunity to work across multiple departments and senior leaders is a key aspect of this role.
* Leading digital technology stacks are used in the organisation, providing opportunities for growth and innovation.

About Our Client

A well-established retail organisation with a strong online presence, our client operates under a multitude of brands. They have built a reputation for delivering cutting-edge fashion and accessories to customers across Australia through their e-commerce platform.

Job Description


Main Responsibilities:

* We are seeking a skilled Loyalty Analyst to develop and implement strategies that drive customer loyalty and engagement.
* The successful candidate will collaborate with the marketing team to deliver customer-focused campaigns that meet business objectives.
* Through data analysis, identify trends and insights that inform loyalty programme development.
* Closely work with the digital team to optimise the online customer experience, ensuring seamless interactions across all touchpoints.
* Contribute to the development of the loyalty programme, working closely with cross-functional teams to ensure alignment with business goals.
* Monitor and report on loyalty programme performance, providing actionable insights to inform future strategy.
* Ensure all activities adhere to brand guidelines and regulatory requirements, maintaining the highest standards of quality and compliance.

The Successful Applicant

To be successful in this role, the ideal candidate will possess:

* Relevant tertiary qualifications in marketing or a related field, such as business or data science.
* Advanced skills in SQL, Excel, and Google Analytics, with the ability to collect, analyse, and interpret complex data sets.
* Experience working in a similar role within the retail industry, preferably in a customer-facing capacity.
* Strong analytical skills, with a focus on data-driven decision making and strategic thinking.
* Excellent communication and presentation skills, with the ability to effectively convey complex ideas to both technical and non-technical stakeholders.
* Experience working with customer loyalty programmes is highly advantageous, but not essential.
* A broad knowledge of digital marketing strategies and techniques, including email marketing, social media, and content marketing.

What's on Offer

* A competitive salary package, estimated between $99,000 and $110,000 per annum.
* Generous retail discounts across all brands, providing opportunities for personal savings and enrichment.
* A supportive and collaborative company culture that values employee well-being and career progression.
* Opportunities for professional development and career advancement, helping you grow and succeed in your role.

This is an exciting opportunity for a motivated and results-driven individual to join our team and contribute to the success of our customer loyalty programme. If you're passionate about customer engagement and eager to take your career to the next level, we encourage you to apply for this Loyalty Analyst role.

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