Job Description
Pedal Group (the parent company behind 99 Bikes and Advance Traders) is Australia's largest bicycle company. We span 80+ retail stores across Australia, New Zealand, and the UK. We are a Certified B Corp, meaning we are legally committed to doing good for our people, our communities, and the planet.
We don't just sell bikes; we build massive careers, give millions to charity, and heaps of fun doing it.
Pedal Group Perks
* Global Travel & Rewards: Our top 10% of high achievers fly off to our all-inclusive annual Global Gathering conference (past trips include Japan, Canada, and Bali!).
* True Flexibility: We judge you on your awesome outcomes and results, not the set hours you sit at a desk.
* Grow Your Wealth: Buy into our Employee Share Scheme (shares started at 99c and are now worth $5!). Our team owns over 16% of the company.
* Paid To Ride To Work: We pay our people to ride to work, offer cost-price bike gear, and give you $1,000 a year for self-development (wellness retreats, mentoring, etc.).
* Doing Good: We donate 1% of our total salary bill ($3.2M+ since 2016) to charities chosen by our team, and 70% of our shops run on solar.
About the Role
Pedal Group is looking for an energetic, hands‐on Marketing Executive to drive the day‐to‐day marketing activities across our portfolio of world‐class bicycle and accessory brands available at 99 Bikes and Advance Traders.
Reporting directly to the Brand Marketing Leader, you will be the tactical powerhouse behind our multi‐channel execution. From scheduling social content and updating websites to coordinating photoshoots and bringing major industry events to life, you'll ensure our brands stay at the front of the pack.
Core Responsibilities
* Campaign & Content Execution: Execute end‐to‐end brand campaigns that grow awareness. Collaborate with our Designer and Content Coordinator to plan and run frequent photoshoots, ensuring a steady stream of fresh, high‐quality assets.
* Product Launches: Support the rollout of new product lines, working alongside our Product, 99 Bikes Retail Marketing, and Advance Traders teams to keep messaging aligned and impactful.
* Digital & Social Management: Take ownership of day‐to‐day social media operations (scheduling, community management, and performance tracking). Keep our brand websites and internal B2B fresh, accurate, and up to date.
* Events & Activations: Lead the logistical "bring‐to‐life" phase for major industry events and activations.
* Internal Promotions: Support Product Brand Managers to design and roll out internal marketing campaigns and sales incentives.
Criteria & Qualifications
* 2+ years of experience in a marketing coordination or executive role (a Bachelor's degree in Marketing, Business, or a related field is preferred).
* Demonstrated experience managing social media platforms (Meta Business Suite) and CMS‐led websites (e.g., Shopify, WordPress).
* Strong copywriting skills with a genuine love for bringing brands to life online.
* Experience handling event logistics is highly regarded.
* Highly organised, a natural collaborator, and someone who thrives on managing multiple timelines without breaking a sweat.
How to Apply
If you are a proactive marketer with a passion for digital storytelling and a collaborative mindset, we want to hear from you.
Apply now with your resume and a brief cover letter highlighting your experience.
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