Job Title: Insights And Planning Manager
This role sits as part of our incredible Marketing Transformation team, focused on leading the consumer insights and planning for our iconic brands.
Key Responsibilities:
* Lead partnerships with Brand teams to expertly build integral insights required to develop winning brand strategies and execution plans;
* Partner with Innovation teams to build a robust innovation pipeline for our brands ensuring the evolution of our key brands is linked to consumer insights;
* Be the champion of foresights and macro trends within our business, using them to identify and embed future growth opportunities for our business and brands;
* Build Insights capability across the broader marketing team;
* Manage relationships with key data and insights agencies in order to ensure high levels of effectiveness in working relationships, leading Brand Guidance System relationship locally.
Requirements:
* Experience in insight development and consumer research, ideally from an in-house or potentially agency background;
* Proven experience in generating insights and driving their acceptance through business to drive growth;
* Leadership experience of internal and external stakeholders to drive accountability and effectiveness;
* Natural curiosity and engagement in connecting dots between various data sources and building simplicity out of complexity.
About Our Culture:
We are an organisation that creates products that are part of celebrations, and our culture reflects this. We work in a flexible way to ensure that you can fit work around your life commitments – this may be a different location and/or flexible hours. We are a future focused organisation, that is constantly wanting to perform better and to continue our growth.
Inclusion and Diversity:
Diageo is committed to building a workplace culture that values inclusion and diversity. We actively promote the employment of people with disability, Aboriginal and Torres Strait Islanders, LGBTI and other diversity groups. We encourage applications from people with disability and will provide reasonable adjustments in our recruitment processes and in the workplace.