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Public relations account manager

Sydney
Howatson+Company
Accountancy Manager
Posted: 15 June
Offer description

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Howatson+Company is an advertising agency that's committed to expressing creativity in all its forms to positively influence people and culture.

Put simply, we care fiercely. For the people who work here. For the brands we work on. And for the community we live in. That's why we overinvest in training, generosity and pausing to recognise excellence and effort in our people.

It's also why we're 100% carbon neutral.

Located in our Sydney office, our PR team is a brilliant and close-knit group within a broader agency family. We are Howatson+Company's storytellers, advocates and influencers of culture on behalf of our clients.

The Role

As a PR Account Manager at Howatson+Company, you will play a pivotal role in supporting the development and execution of strategic and creative PR campaigns for a diverse portfolio of clients. From crafting compelling angles and pitching media outlets to supporting social media strategies and building relationships with key stakeholders, you will have the opportunity to contribute to every aspect of our clients' PR initiatives. This is an ideal position for someone with a passion for storytelling, excellent communication skills, and a desire to thrive in a fast-paced, collaborative environment.

The Account Manager will work across a mix of clients and sectors, spanning B2B/Corporate and Consumer/Lifestyle PR and be excited to learn about new topics and subject matter.

With Howatson+Company being a fully integrated offering, you will be exposed to a wide range of disciplines including creative, media, technology and design that will make you an even more well-rounded PR professional.

A Day in the Life

* Collaborate with agency teams to develop and implement strategic PR plans that align with client objectives and goals.
* Write and edit press materials, including press releases, media pitches, fact sheets, and bylined articles.
* Cultivate and maintain relationships with journalists, bloggers, and influencers across relevant industries and ensure media lists are accurate and up to date.
* Monitor media coverage and social media channels to identify trends, opportunities, and potential issues.
* Provide regular updates and reports to clients on PR activities, results, and recommendations.
* Stay informed about industry trends, news, and best practices to continually enhance client strategies and campaigns.

How will we know you are the one?

* 2-3 years of experience in public relations, communications, or a related field, preferably within an agency setting. You could be an SAE looking to step up into an AM role, or an established AM looking for your next challenge.
* Be excited to work across a mix of accounts, with this portfolio spanning across consumer/ lifestyle, corporate/B2B and financial PR.
* Strong writing, editing, and proofreading skills, with a keen attention to detail.
* Excellent verbal communication and presentation skills and able to build a strong rapport with clients and colleagues.
* Ability to multitask, prioritise tasks, and meet deadlines in a fast-paced environment.
* You have a mix of skills and passions; be it in media relations, social media, creator programs, content events, corporate communications and stakeholder management.
* A newshound, who loves to read, follows, watch and listen to a wide range of media - always in the know of the news agenda and current affairs.
* Knowledge of social media platforms and the role they play within the PR landscape, and in culture.
* Creative but balanced with a high level of attention to detail.
* Proactive, enthusiastic and eager to learn, you take pride in your work.
* A desire to be part of an agency making its mark in Australia and internationally.

Other things that would make you excel in this role

* Bachelor's degree in Communications, Public Relations, Journalism, or a related field

Who are Howatson + Company?

Howatson + Company are a fully integrated creative agency that believe in the power of influence.

We believe that the magic comes from the '+'.

The intersection of diverse people, culture and capabilities, that create solutions that drive business outcomes for our clients and leave the world a better place.

We care fiercely about the people we work with, the brands we work on and the world we live in.

We have five key values:

Act without judgement or preconceptions to find the truth

Diversity creates breakthrough

Magic lives at the intersection of people, culture and capability

We can only afford to be distinctive

No 'house style', we express creativity in all its forms

Never walk alone

It's everyone's job to think, to craft, to support

Values cost something

Talk is cheap, we act with valour regardless the cost

Some of our most recent accolades

* Cannes Global Independent Agency of the Year - Good 2023, #1 Independent Agency Australia 2024
* Mumbrella Emerging Agency of the Year, Independent Agency of the Year, Creative Agency of the Year
* Andy's Global Independent Agency of the Year 2023
* Spikes Grand Prix, 4x Gold, 2x Silvers, Independent Agency of the Year 2023
* Adnews Independent Agency of the Year 2023
* LBB APAC Creative Agency of the Year 2022
* D&AD Global Independent Agency of the Year 2022
* LIA Grand Prix 2022, Independent Agency of The Year AU/NZ
* Mumbrella Emerging Agency of the Year 2022
* B&T Grand Prix Agency of the Year, Advertising Agency of the Year,
* Independent Agency of the Year, NSW Agency of the Year 2022

Howatson+Company is proud to be an Equal Employment Opportunity employer. We are committed to fostering a diverse and inclusive work environment. We do not discriminate based upon race, religion, colour, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or other applicable legally protected characteristics. We invite anyone to apply. Please send your details and CV to

If you require any reasonable adjustments to the recruitment process or the role, please let the recruitment consultant know.

To be eligible to apply, you must have Australian working rights.

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