**Marketing Communications Specialist Job Overview**
We are seeking a highly skilled Marketing Communications Specialist to join our team. This role will lead the development and execution of integrated campaigns and activity across our Professional Imaging and SUNSTUDIOS portfolios.
Scope of Role:
* Translate strategic marketing direction into actionable, integrated campaign and activity plans across Pro and SUNSTUDIOS portfolios
* Lead the execution of campaigns, including timelines, creative briefings, stakeholder coordination and cross-channel rollout
* Lead the creative development of campaign materials, including briefing internal teams and/or external agencies
* Manage and deliver content requirements across video, stills, written and digital formats to support campaign goals
* Collaborate with digital, social, PR, retail marketing and sales teams to coordinate channel-specific plans and executions
* Partner with internal and external stakeholders to ensure user journeys are developed across our omnichannel network
* Build strong partnerships with Sales, Product Marketing and Retail Marketing to align marketing activity with business objectives
* Work closely with teams to plan and implement lifecycle marketing initiatives that support acquisition, retention and engagement goals
* Track campaign performance across channels and touchpoints, using analytics tools and dashboards
About You:
We are looking for someone with demonstrated experience in developing and executing campaigns across multiple consumer touchpoints. They will possess hands-on experience in designing and delivering customer-centric product marketing programs. Ideally, someone who has worked their way through the full marketing mix and has the ability to resolve business/communication challenges. They will have a strong proficiency in using dashboards and analytics tools for reporting.
In return, you will get the chance to work on a wide range of projects, develop your skills and expertise, and be part of a dynamic and collaborative team.
**Benefits Include:**
* Bonus leave, including birthday leave and extra days off during the Christmas holidays
* Flexible working arrangements, where possible
* Training and development opportunities to help you bring your goals to life
* Wellbeing benefits, including discounted health insurance and confidential counselling
* Performance recognition, in the form of quarterly and annual awards programs for high-performers
* Canon products offered at discounted rates
* Education assistance to support the cost of any external training that gives you new skills for your job