At Allied Pumps, we design and deliver engineered pumping and water infrastructure solutions across mining, commercial, and industrial sectors.
We've been looking for a practical, commercially‐minded Marketing Manager to take ownership of our marketing function, bringing structure, clarity, and measurable impact.
This is not a purely strategic or abstract role. It's a hands‐on leadership position where you'll shape direction and deliver outcomes that directly support business growth.
What you'll be doing:
* Develop and execute a practical, results‐driven marketing strategy aligned to growth targets
* Drive qualified lead generation and support pipeline development across business units
* Partner with Sales on tenders, key accounts, and campaigns
* Own and strengthen brand positioning, ensuring consistency and professionalism across all channels
* Leverage AI and modern marketing tools to improve efficiency, insights, and campaign performance
* Lead a small marketing team and manage external partners
* Improve the quality, consistency, and impact of all marketing collateral
* Establish and track clear, measurable KPIs (e.g. lead conversion, campaign ROI, pipeline contribution)
* Continuously analyse performance and refine approach based on data
What we're looking for:
* Proven experience in B2B marketing, ideally in industrial, engineering, or project‐based environments
* Demonstrated ability to balance creativity with practical execution
* Strong understanding of AI tools and their application in marketing (content, analytics, automation, etc.)
* Commercial mindset with a focus on outcomes, not just activity
* Experience working closely with Sales and operational teams
* Ability to operate effectively in a grounded, engineering‐led business
* Strong stakeholder engagement and communication skills
* Established, growing WA business with a strong reputation
* Opportunity to build on and shape the marketing function
* Direct impact on business growth and strategy
* Work closely with leadership and key stakeholders
* Long‐term career growth as the function and business scales
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