Posted: 21 May
The role
At Allied Pumps, we design and deliver engineered pumping and water infrastructure solutions across mining, commercial, and industrial sectors.
We've been looking for a practical, commercially‐minded Marketing Manager to take ownership of our marketing function, bringing structure, clarity, and measurable impact.
This is not a purely strategic or abstract role. It's a hands‐on leadership position where you'll shape direction and deliver outcomes that directly support business growth.
What you'll be doing:
- Develop and execute a practical, results‐driven marketing strategy aligned to growth targets
- Drive qualified lead generation and support pipeline development across business units
- Partner with Sales on tenders, key accounts, and campaigns
- Own and strengthen brand positioning, ensuring consistency and professionalism across all channels
- Leverage AI and modern marketing tools to improve efficiency, insights, and campaign performance
- Lead a small marketing team and manage external partners
- Improve the quality, consistency, and impact of all marketing collateral
- Establish and track clear, measurable KPIs (e.g. lead conversion, campaign ROI, pipeline contribution)
- Continuously analyse performance and refine approach based on data
What we're looking for:
- Proven experience in B2B marketing, ideally in industrial, engineering, or project‐based environments
- Demonstrated ability to balance creativity with practical execution
- Strong understanding of AI tools and their application in marketing (content, analytics, automation, etc.)
- Commercial mindset with a focus on outcomes, not just activity
- Experience working closely with Sales and operational teams
- Ability to operate effectively in a grounded, engineering‐led business
- Strong stakeholder engagement and communication skills
- Established, growing WA business with a strong reputation
- Opportunity to build on and shape the marketing function
- Direct impact on business growth and strategy
- Work closely with leadership and key stakeholders
- Long‐term career growth as the function and business scales
#J-18808-Ljbffr
