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Digital marketing manager

longford legal
Marketing Manager
Posted: 4 February
Offer description

About the Role

An opportunity has arisen for an experienced Marketing Manager to take ownership of the firm's digital marketing activities, including performance marketing, social media, and SEO, for a growing professional services firm.

This is a senior, hands-on role suited to a commercially minded marketer who is comfortable working closely with leadership, managing external specialists, and ensuring marketing activity translates into meaningful business outcomes.

This is a part-time role of two days per week initially, with the intention to transition to a full-time position within six months.

Key Responsibilities

* Own and optimise performance marketing activity, with a primary focus on paid digital channels.
* Monitor campaign performance and recommend improvements to efficiency and outcomes.
* Ensure paid activity aligns with broader marketing and business priorities.

Content Oversight

* Manage the firm's social media presence across relevant platforms.
* Oversee content planning, posting schedules, and engagement.
* Ensure messaging and tone are consistent with the firm's brand and positioning.
* Coordinate internal or external contributors as required.
* Manage and oversee the external SEO consultant.
* Set priorities, review performance, and ensure SEO activity aligns with business objectives.
* Monitor website performance and recommend improvements to structure, content, and user experience.

Analytics & Reporting

* Track and report on key marketing and performance metrics.
* Provide clear, concise updates to the CEO on what is working, what is not, and why.
* Use data to inform prioritisation and decision-making.

Agency Management

* Manage external marketing agencies and specialist vendors, including paid media and SEO providers.
* Hold partners accountable for delivery, performance, and value.
* Recommend changes to spend, scope, or suppliers where required.

Internal Collaboration

* Work closely with leadership and client-facing teams to support client acquisition and engagement.
* Align marketing activity with broader business priorities.
* Improve coordination between marketing initiatives and operational delivery.

About You

* Proven experience as a Marketing Manager, ideally within a professional services, legal, accounting, medical, or similarly regulated environment.
* Strong understanding of performance marketing, social media, and SEO.
* Comfortable managing external consultants and agencies.
* Commercially aware, organised, and outcomes focused.
* Able to operate autonomously while working closely with senior stakeholders.
* Clear communicator with strong attention to detail.

Contact Chris on for a confidencial disucssion.

Job Type: Part-time

Pay: $90,000.00 – $120,000.00 per year

Benefits:

* Professional development assistance

Experience:

* SEO: 2 years (Preferred)
* Digital marketing: 2 years (Preferred)

Work Authorisation:

* Australia (Required)

Work Location: In person

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