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Marketing campaign specialist (city of sydney)

Sydney
Robert Walters Australia
Posted: 6 October
Offer description

A leading global commerce platform is seeking a Marketing Campaign Specialist to join their Sydney-based team, offering a unique opportunity to shape the way millions of customers experience retail. This role is perfect for someone who thrives in a collaborative and inclusive setting, where your ideas are valued and your contributions make a real impact.

What you'll do:

- Deliver weekly promotions, acquisition initiatives, and retention campaigns designed to fuel business growth across multiple channels.
- Execute core marketing operations functions such as managing email sends, creating targeted audiences, and implementing coupon discount strategies.
- Collaborate closely with cross-functional teams including creative, social media, product management, user experience, analytics, and more to ensure seamless campaign launches.
- Analyse campaign performance data rigorously, sharing insights with stakeholders and translating results into actionable improvements for future initiatives.
- Continuously evolve the promotions playbook by testing new concepts and piloting innovative approaches to engage customers more effectively.
- Drive the adoption of artificial intelligence and emerging technologies to uncover smarter, faster, and more efficient ways of working within the marketing function.
- Support the Senior Incentives & Loyalty Manager in developing strategies that enhance customer loyalty and long-term engagement.
- Maintain meticulous attention to detail when executing campaigns to ensure accuracy in audience targeting and promotional offers.
- Champion a customer-first mindset by ensuring all marketing activities are designed with the end-user experience in mind.
- Contribute actively to team meetings and brainstorming sessions by bringing forward fresh perspectives on campaign optimisation.

What you bring:

- At least three years of hands-on experience in marketing roles with a strong understanding of digital channels such as email marketing, social media, or e-commerce platforms.
- Proven background in retail or e-commerce environments is highly desirable for understanding industry-specific challenges and opportunities.
- Demonstrated proficiency with SQL for data analysis purposes is required to extract insights from large datasets efficiently.
- Bachelor’s degree in marketing or a related field provides foundational knowledge essential for success in this position.
- Resilient and adaptable approach enables you to thrive under pressure within fast-moving settings where priorities can shift quickly.
- Customer-first mindset ensures every campaign is crafted with empathy towards user needs and preferences at its core.
- Exceptional multitasking abilities allow you to manage several projects simultaneously without compromising quality or deadlines.
- Strong interpersonal skills facilitate effective collaboration across diverse teams while building positive working relationships.
- Growth-oriented attitude reflects curiosity about emerging trends—especially around AI—and eagerness to explore how technology can transform processes.
- Excellent communication skills empower you to share insights clearly with both technical and non-technical stakeholders.

Aboriginal and Torres Strait Islander Peoples are encouraged to apply.

To apply, please click the apply button or call Mikaela Rossi on for a confidential discussion.

We are an equal opportunities employer and welcome applications from all qualified candidates.

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📌 Marketing Campaign Specialist
🏢 Robert Walters Australia
📍 City of Sydney

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