Get AI-powered advice on this job and more exclusive features.Direct message the job poster from LifeStyles HealthcareInterim - Global Recruiter at LifeStyles HealthcareJob DescriptionPosition Title: Brand Manager – ANZPosition Reports to: Head of Marketing - ANZStart Date: ImmediateGeneral Summary of PositionThe Brand Manager is responsible for managing all facets of the SKYN & LifeStyles brands within the ANZ Region.This includes portfolio management, NPD launches, go-to-market priorities across 4Ps, communication development & planning.This position is a pathway to more senior brand management opportunities within the business.Company BackgroundThe LifeStyles Healthcare business is going through a period of strong growth as sexual wellness becomes a valued and essential part of self-care.
LifeStyles is the #1 sexual wellness company in Australia & New Zealand with marketing leading global brands such as SKYN and local heritage brands such as LifeStyles.The brand values are centered around sex positivity, pleasure and inclusivity.Responsibilities & Specific Accountabilities:Managing all aspects of the LifeStyles and SKYN brands from initial development of product and brand plans through to communication strategies and execution to drive awareness, sales, market share, and engage our consumers.Managing various brand building ATL activities such as integrated media campaigns.
Conducting measurement and reporting of marketing campaign performance incl.
ROI.Managing the product development process (EPD & NPD) including managing project timelines with local and overseas production and packaging teams.Liaising with external agencies (design, digital, media,.)
in the creation of briefs right through to post campaign analysis.Contributing to the management of the A&P with the support of the Head of Marketing & wider team.Manage all aspects of trade marketing incl.
point of sale, product listings and documentation.
Develop, source and manage trade point of sale to meet the needs of the sales team and retailers.Managing the CSR activities for the brand (working with Family Planning Australian, teach us Consent & Education Channels).Supporting content for retailer strategy meetings on a 6-monthly basis (Major customers include Coles, Woolworths, Chemist Warehouse).Supporting content for internal business reviews.Liaising with ANZ sales team to communicate marketing plans, and assist with product and deal sheets, BTL activity, planogram layouts, and other adhoc requests.Key Position Requirements:Project management: able to work independently by following internal processes and reporting guidelines.Product & Portfolio Management: Having experience in managing a wide portfolio & planning the NPD pipeline.Campaign Management: Having experience in working with consumer campaigns across the Australian landscape (digital is a must).Interpersonal skills: effectively communicate and build strong relationships with team members.Attention to Detail: monitors and checks work or information and plans and organizes time and resources efficiently.Creativity: coming up with new and innovative ideas, solution oriented.Analytical skills: interpret data and consumer trends to determine the best course of action.Finance/budget management: maintain marketing and advertising budgets.Communication skills: excellent written and verbal communication, being adaptable to the needs of the audience.Job ExperienceMust have previous experience working as an Assistant Brand Manager or Brand Manager within the Australian FMCG sector.Experience with IRI database would be preferable.Experience in working with grocery & pharmacy channels.Be driven and passionate about brand marketing.Exposure to the full marketing mix is essential incl.
briefing agencies.EducationBachelor's degree or higher in marketing or business-related studies.Ability to travel (within Australia and potentially abroad)Must be an Australian resident and be able to work in AustraliaAbout the CompanyLifeStyles has a history dating back to 1905 when Eric Ansell first started making condoms in Richmond Australia.Today LifeStyles is a Global leader in the sexual wellness sector, comprising a broad range of condoms, personal lubricants, and other related products and other products in over 60 countries.Owning a large portfolio of trademarks, LifeStyles manufactures and commercialises its products either under leading global non-latex condom brands SKYN under its local heroes such as LifeStyles, Manix, Unimil, and Blowtex and Control.Outside of branded products, the Company also supports universities, NGOs, and other organizations as part of a broader effort to promote sexual health and prevent the spread of STDs and STIs.
LifeStyles owns and operates manufacturing facilities in Thailand, India and Spain, and it employs over 1,600 teammates globally.LifeStyles Healthcare was created on September 1, 2017, when the consortium of Humanwell Healthcare & CITIC Capital private equity purchased the Sexual Wellness division from Ansell.As of December 1, 2022, Lifestyles is owned by Linden Capital Partners, a Chicago-based private equity firm focused on the healthcare industry.This is an exciting time to join us.
We combine century-long history with the opportunity of a new beginning as a stand-alone company - this means a new way of thinking, the opportunity to explore new horizons and the chance to make a mark in an exciting, fresh business.LifeStyles Healthcare is an equal opportunity employer.
We celebrate diversity and are committed to creating an inclusive environment for all employees.We are empowered professionals, and we are committed to creating a team of the world's "best of the best." Our business foundation is strong, among our values are Integrity and Respect, our people are highly engaged, and we are excited about a new phase in the company history.
We have a focus on safety and teamwork - and we want you to join us!All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.Discover more about us at: to know what does every day look like at LifeStyles?Find out by looking at employee testimonials: to the high number of applications, we would like to inform you that only selected candidates will be contacted.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketingIndustriesConsumer Goods, Retail Luxury Goods and Jewelry, and Retail PharmaciesReferrals increase your chances of interviewing at LifeStyles Healthcare by 2xSign in to set job alerts for "Brand Manager" roles.Manager, Team Partnerships & Activation MarketingMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 3 days agoMelbourne, Victoria, Australia 4 days agoMelbourne, Victoria, Australia 2 days agoMelbourne, Victoria, Australia 2 weeks agoVP, Head of Marketing, Australia New Zealand & South PacificMelbourne, Victoria, Australia 4 days agoDocklands, Victoria, Australia 1 week agoSpringvale, Victoria, Australia 2 weeks agoSouthbank, Victoria, Australia 2 weeks agoMoorabbin, Victoria, Australia 3 weeks agoRichmond, Victoria, Australia 1 month agoHawthorn East, Victoria, Australia 2 weeks agoSenior Brand Manager, Bite-Size & Share PacksMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 days agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia A$135,000.00-A$145,000.00 1 week agoCollingwood, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 6 days agoCremorne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 4 days agoHead of Marketing Operations & PartnershipsMelbourne, Victoria, Australia 1 week agoSenior Specialist - Brand, PR and SocialMelbourne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 3 weeks agoMelbourne, Victoria, Australia 2 weeks agoSenior Marketing Manager (Brand & Retail Events)Melbourne, Victoria, Australia 5 days agoWe're unlocking community knowledge in a new way.
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