Dogs, cats, budgies and everything in between – pets deserve the world.
They make us want to be better humans.
That's why we've made it our mission to build the most engaged and passionate community of pets and pet parents across the world.
We're looking for talented teammates who can help us do it.
Founded in Sydney, our team of 500+ pet obsessives spans Australia, New Zealand and the Philippines.
We've scaled to become one of Australia's top five e-commerce companies and the No.1 online pet store.
The opportunity
We're looking for a driven Senior Product Manager to lead our Discovery squad – one of Pet Circle's four core missions.
This squad is responsible for delivering a seamless, personalised product discovery and search experience across our app and web platforms.
With a catalogue of 15,000+ SKUs and hundreds of thousands of active customers, this role plays a critical part in helping customers uncover products they didn't know they needed, discover complementary items, and ultimately make Pet Circle their go-to destination for pet care.
What You'll Be Doing
Own the product strategy and roadmap for discovery and personalisation across app and web, aligned to company and mission goals.
Deliver measurable outcomes tied to lifetime value, average order value, categories per order, purchase frequency, and revenue from recommendations.
Run structured hypothesis-driven experimentation and A/B testing to validate ideas and prioritise initiatives.
Leverage AI and personalisation tools (both in-house and external) to provide highly contextual recommendations and scalable discovery experiences.
Lead a cross-functional squad to deliver high-quality features on time and to scope.
Collaborate closely with stakeholders across CX, Operations, Marketing and beyond to align and build buy-in.
Present progress and strategy to senior leadership, influencing company direction in discovery and personalisation.
The ideal toolbox
5+ years of product management experience in consumer-facing, high-traffic B2C environments.
Proven track record delivering financial outcomes through product (LTV, AOV, purchase frequency, cross-sell).
Strong hands-on experience with analytics and product insight tools (Looker preferred, plus tools such as FullStory, GA, HotJar).
Expertise in A/B testing, experimentation frameworks and hypothesis-driven development.
Experience with the Atlassian stack (Jira, Confluence) and agile practices.
Ability to lead cross-functional squads and collaborate effectively across teams.
Excellent communication skills, with proven ability to influence senior leadership.
Highly data-driven, outcome-oriented and curious – driven to deeply understand customer behaviour and pain points.
Nice to have
Experience with AI/ML-driven products and recommendation systems.
Background in e-commerce or marketplace platforms.
Ability to manage and optimise discovery within large catalogues (10k+ SKUs) and high-volume environments.
Experience with customer retention, personalisation or LTV strategies.
Role location
This role is based in Sydney with a hybrid arrangement of 3 days per week in our pet-friendly offices.
The arrangement may change to requirements.
Juicy perks
Heaps of development opportunities – stretch projects, secondments and unlimited learning courses via Go1.
Flexible working environment.
Up to 50% employee discount.
Product sample giveaways.
Pawrental leave and wellbeing leave.
Team charity volunteer days.
Classpass subsidy.
Why Join?
We reckon our mission to help the world pet better is an important one, but also an incredibly fun and rewarding one.
Becoming a Pet Circler means you're committed to help shape an entire industry – it's pretty exciting.
We stand for: we're better together, we operate with humble hearts and hungry minds, pets matter so pets and pet parents always have a seat at our table, we're instinctively curious.
Always.
Belong at Pet Circle
Our unique perspectives and expertise are our superpower – we value diversity in all forms.
So, no matter your background, please apply if this role makes you excited to bring your full self to work each day.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Product Management and Marketing
Industry: Retail
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