Job Summary
We are seeking a highly skilled and motivated Brand Coordinator to support the development and implementation of our brand strategy.
The successful candidate will play a key role in driving improved brand perception and consistency across all touchpoints, while also delivering marketing support to our Joint Venture business and driving Member engagement with our rewards offering.
* Assist in the development and implementation of the brand strategy for the group.
* Work closely with marketing, creative services, internal communications and external agencies to ensure consistency across all brand-related touchpoints.
* Deliver materials for sponsorship activities and events.
* Manage the delivery of advertising material across print and digital channels.
* Concept campaigns that drive brand and sales outcomes.
Key Responsibilities:
* Develop and implement brand strategies that align with business goals.
* Collaborate with cross-functional teams to deliver consistent brand messaging.
* Manage advertising campaigns across multiple channels.
* Analyse campaign performance and brand awareness metrics.
* Coordinate content creation that aligns with brand messaging.
Requirements:
* 2+ years' experience in a similar role.
* Understanding of brand strategy and its importance in an organisation.
* Solid understanding of marketing principles.
* Experience working as part of a project team or managing projects.
* Strong written and verbal communication skills.
* Comfortable using analytics tools.
* Basic understanding of design principles and brand aesthetics.
* High attention to detail.
Benefits:
* Diverse and inclusive workplace culture.
* Flexibility to create work-life balance.
* Paid parental leave.
* Friendly and fun environment.
* Perks such as reward and recognition programs and wellness initiatives.