Salary: $99,255 – $112,968 per annum + 15.25% super
The Senior Public Relations Advisor will lead the coordination of media and public relations strategies, with a focus on proactive media management. In this influential role, you will provide expert advice, oversee media enquiries, and prepare responses to issues that impact the operations and reputation of the City of Launceston.
You will develop and implement a comprehensive public relations and media strategy, together with supporting policies and procedures, to promote Council services, programs and initiatives. Working closely with internal stakeholders, you will support the Executive Leadership Team to develop and share corporate information, ensuring consistent messaging and stronger employee engagement.
About You
* Relevant tertiary qualifications and at least 5 years' experience in public relations, strategic communications, journalism or public affairs.
* A strong understanding of media practice, issue management and the broader government environment.
* Exceptional written and verbal communication skills, with the ability to build credibility and strong working relationships quickly.
* Sound judgement, adaptability and the confidence to manage competing priorities and respond to emerging issues.
Responsibilities
* Lead proactive media and public relations activity for the City of Launceston.
* Manage media enquiries and prepare responses to issues that impact Council's operations and reputation.
* Provide trusted communications advice to senior leaders and key stakeholders.
* Develop and deliver strategic media and public relations initiatives that promote Council services, programs and priorities.
* Support clear, consistent internal communication and employee engagement across the organisation.
About the City of Launceston
The City of Launceston is Tasmania's largest council and an award-winning Employer of Choice. Launceston is deeply connected to our history and natural beauty, and will thrive as Northern Tasmania's economic, cultural, and culinary heart. With a commitment to diverse housing, sustainability, economic growth and innovation, we're building a city where people feel connected, businesses succeed, and the environment flourishes. Launceston is a place to live, work, play, visit and belong. Be part of a city shaping its future.
At the City of Launceston, diversity isn't just something we celebrate— it's key to our success. We're committed to creating an inclusive, flexible and supportive environment where everyone has the opportunity to succeed and contribute to something bigger—our community.
City of Launceston adheres to the principles of a child safe organisation and is committed to the care and protection of all children and young people.
How to Apply
If you are interested, for further information and instructions on how to apply please visit the careers page of our website at Careers - City of Launceston and download the Employment Information Pack for this position.
Your application should include a Cover Letter, your current Resume and a statement (maximum two pages) addressing the highlighted Selection Criteria outlined in the Position Description section of the Employment Information Pack.
You must address the Selection Criteria to be eligible for interview.
Applications must be received by 5.00pm, Thursday 16 April 2026
#J-18808-Ljbffr