Overview
Digital CX & Marketing Analyst - Customer Insights at Salt. This role supports the marketing and CX teams by enhancing the customer journey and forming customer insights. The successful candidate will be analytical, detail-oriented, and capable of transforming data into actionable insights.
Key Responsibilities
- Collect, analyse, and interpret customer and marketing data to identify trends, opportunities, and pain points.
- Build dashboards and reports (Salesforce, Tableau, Power BI, Excel) to track CX and marketing channel performance.
- Monitor and report on customer satisfaction metrics (e.g. NPS, reviews, mystery shopping results).
- Support customer journey mapping and recommend improvements to digital touchpoints.
- Consolidate campaign and channel data into clear reports for stakeholders.
- Present findings through engaging reports and presentations for both technical and non-technical audiences.
- Collaborate with marketing, CX, and digital teams to deliver actionable insights.
Experience & Skills
- 2-3 years of experience in a role analysing the customer experience journey, marketing channel performance, digital analytics or customer insights.
- Strong skills in PowerPoint, Excel, Power BI or Tableau, Salesforce CRM (or similar CRM platforms) & marketing automation platforms.
- Ability to interpret complex data and present findings clearly.
- Experience with Google Analytics or other web analytics platforms.
- Strong critical thinking skills to identify root causes and propose data-driven solutions when solving problems.
- Passion for enhancing the customer experience through data-driven decision making.
Benefits & Requirements
- Hybrid working model with flexibility for home and office work.
- 10% performance bonus on top of salary.
- Competitive vacation days, parental leave, and personal leave.
- Comprehensive health insurance, mental health resources, novated leasing and wellness programs.
- Collaborative team culture with regular team events, mentorship, and training.
Application Process
If you are interested in the role, please click the appropriate link to apply. For a confidential discussion, contact Andrew Saltos on .
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