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We're not your typical bank. So, this isn't your typical marketing job.
At BankWAW, we are proudly customer-owned and community-rooted – and we are on the hunt for a Marketing Strategy & Product Manager who's part strategist, part storyteller, part product whisperer, and all heart.
If you live and breathe marketing strategy, love bringing products to life, and thrive on building connections that matter – to customers, communities and your team – this role has your name written all over it.
About the role
This is not your run-of-the-mill management gig. You will be the driving force behind our marketing and product roadmap, shaping how we go to market, connect with our customers, and grow with purpose.
With a small-but-mighty team of two experienced marketing professionals by your side, you will be:
· Leading the marketing strategy with creativity, courage and a laser focus on results.
· Developing and managing a customer-first product portfolio – think savings, loans, digital services and what's next.
· Crafting a communications strategy that resonates across channels – from community noticeboards to social media.
· Managing the marketing budget like a pro – spend smart, measure impact and always plan for ROI.
· Building partnerships with local businesses, schools and community groups – because banking should feel personal not corporate.
· Be a key voice at the table, reporting regularly to the executive and senior management team on strategy, performance and growth opportunities.
· Leading, coaching and developing your team – helping them grow, thrive and do their best work.
You're equal parts creative thinker and strategic doer. You get banking, but more importantly, you get people. You're just as comfortable mapping out a go to market plan as you are having a yarn with a local partner at a sausage sizzle.
You will bring:
· Strong experience in marketing strategy, product development or brand management (bonus points if its in financial services).
· Experience in project management across teams, ensuring alignment.
· Experience managing creative partners and external providers with ease and efficiency.
· Ability to turn insights into impact – and communicate it to executive stakeholders.
· Equal love for data and imagination, and a drive to make a difference.
· A warm constructive leadership style that develops talent and fosters a strong team culture.
· Digital fluency, with experience in digital trends, customer experience technologies and data analytics tools.
· Bonus if you have worked with community engagement or purpose-led marketing.
· We are local, loyal and people-first. We care about what you care about.
· Your ideas won't just sit in a drawer. They will hit the market.
· We offer flexible working, professional development, Employee Assistance Programs and much more to ensure you are well taken care of both personally and professionally.
About BankWAW
We are a community-focused, customer-owned bank that prioritizes people over profits. Our values are rooted in helping local families, businesses and individuals achieve financial success. BankWAW provides all the banking products and services that you would expect from a modern financial institution. We are more than just a bank – we are a trusted partner in our communities.
Ready to jump in? Apply today and let's make an impact together. Please include your current CV and a cover letter detailing your reasons for wanting to join BankWAW and drive our marketing function forward. Applications close 14 July 2025.
Please note all BankWAW staff must undergo a fit to work check as entry requirement.
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Your application will include the following questions:Which of the following statements best describes your right to work in Australia? How many years' experience do you have as a product manager? How many years' experience do you have in a marketing role? How many years of project management experience do you have? What's your expected annual base salary?
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