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Digital marketing manager

Sydney
Tyroola.Com
Marketing Manager
Posted: 27 November
Offer description

Overview
Tyroola is Australia's leading pure-play e-commerce platform for tyres and wheels, with the largest selection of products from top manufacturers. We are proud disruptors of the $5 billion traditional tyre industry, where 95% of the sector still operates offline, and we are pioneering a significant shift to online tyre purchases. But more than being the region's premier online tyre retailer, Tyroola distinguishes itself as a marketing and technology-driven company. Our recent addition to the Michelin Group, a global automotive industry leader, positions us for accelerated growth and innovation. We are currently the fastest-growing online tyre retailer in Australia and New Zealand. Our commitment to innovation and operational efficiency is at the forefront of our success. Imagine a driven, agile, and collaborative workplace – that's Tyroola. If you are passionate about contributing to business growth, shaping the future, and delivering exceptional service and support to those who need it, Tyroola is the place for you.
Responsibilities
Develop and implement digital marketing strategies that align with business goals and objectives
Estimate and forecast monthly revenue
Oversee and manage marketing budgets
Conduct market research and competitor analysis to stay informed on industry trends and consumer behaviour
Develop and manage SEO and SEM campaigns to improve website traffic and sales
Create and manage online advertising campaigns, including Google Ads and Facebook Ads
Analyse website data and make recommendations for website optimisation and improvements
Work with other departments to ensure consistent messaging and branding across all channels
Stay up-to-date with new digital marketing trends and technologies
Qualifications
Bachelor's degree in marketing or related field
3+ years of experience in digital marketing, preferably in an e-commerce setting
Proven track record of delivering successful digital marketing campaigns
Advanced understanding of PPC (especially Google Ads), ideally from in-house e-commerce experience, is a requirement
Experience with SEO and SEM campaigns, email marketing, social media management and online advertising
Strong analytical and problem-solving skills
Excellent communication and interpersonal skills
Ability to work independently and manage multiple projects simultaneously
Knowledge and experience in Excel and Google Spreadsheets will be an advantage
Working With Us
At Tyroola, we value attitude, ability and skills. Our diverse and dynamic team thrives in a flat organisational structure that promotes open communication, feedback and collaboration. We invest in our people, empowering them through training opportunities that support their personal and professional growth. As a data-driven company, metrics and analytics guide us, making sure that our customers always come first.
Benefits
You'll benefit from our competitive compensation packages, flexible work arrangements and gain access to pathways for career advancement. Play a pivotal role in shaping the future of the e-commerce tyre industry while enjoying the advantages of a permanent work-from-home set-up.
Compensation
Salary range $70,000 – $80,000 AUD per year.
Apply Today
If you are looking for a great opportunity to make a real impact in a fast-growing company, apply today. Send your application to .
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