Job Opportunity
Social media and digital marketing play a vital role in promoting our brand, engaging with audiences, and driving growth across social media platforms.
About the Role
As a social media and digital marketing specialist, you will develop and execute innovative strategies to elevate our brand, strengthen audience connections, and drive growth across social media platforms.
Key Responsibilities
* Develop and execute innovative social media strategies aligned with organisational goals;
* Create engaging content tailored to organisational goals;
* Monitor and respond to audience interactions, fostering an online community;
* Analyse and report on social media performance and paid advertising campaigns;
* Produce high-quality digital assets including graphics, videos and written content;
* Align content with brand messaging ensuring it is consistent in tone, style and visual appeal;
* Monitor social media trends and conduct social listening to identify content opportunities and industry developments;
About You
To excel in this role, you will need:
* Experience in social media management or in a similar role;
* Strong experience producing static and video content;
* Proficiency in Canva and video editing tools;
* Strong understanding of analytics to inform strategies and optimise content performance;
* Exceptional attention to detail, time management, and prioritisation skills;
* Ability to work collaboratively with internal teams and engage stakeholders across the business;