The Client
Our client is a leading Shopping Centre owner dedicated to creating exceptional retail experiences in the SEQ market. With a commitment to innovation, community engagement, and customer satisfaction, our client strives to deliver vibrant and dynamic spaces that cater to the diverse needs of visitors and tenants.
Position Overview
We are seeking a talented and experienced Marketing Manager to join the team and oversee the marketing efforts for a prominent shopping centre in Brisbane. As the Marketing Manager, you will be responsible for developing and executing strategic marketing initiatives to drive foot traffic, enhance brand awareness, and elevate the overall customer experience.
Key Responsibilities
- Develop and implement comprehensive marketing plans and campaigns to promote the shopping centre's offerings, events, and promotions.
- Collaborate with tenants to create co‑marketing opportunities and drive mutual success.
- Manage the shopping centre's digital presence, including website content, social media channels, and email marketing campaigns.
- Coordinate the design and production of marketing materials, signage, and advertising collateral.
- Conduct market research and analysis to identify trends, consumer preferences, and opportunities for growth.
- Cultivate relationships with local media outlets, influencers, and community organizations to maximize exposure and engagement.
- Monitor and evaluate the effectiveness of marketing activities, track key performance metrics, and report on campaign ROI.
- Stay up-to-date on industry trends, emerging technologies, and best practices in retail marketing.
Requirements
- Bachelor's degree in Marketing, Business Administration, or related field (preferred).
- Proven experience in marketing roles within the retail or shopping centre industry.
- Robust understanding of digital marketing strategies, including SEO, SEM, social media, and email marketing.
- Excellent communication, negotiation, and project management skills.
- Creative thinker with a passion for developing innovative marketing campaigns and activations.
- Ability to thrive in a fast‑paced environment and effectively prioritize tasks to meet deadlines.
- Knowledge of the Brisbane market and local consumer behavior trends is advantageous.
If you'd like to know more information about the role and company, then please contact Milli Hargreaves on.
To apply please click APPLY NOW or email your CV to.
*All applications to Gough Recruitment stay confidential and will not be discussed with anyone outside of Gough Recruitment without your consent.
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