At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behaviour, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.
Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviours are: Be Bold, Be Kind, Be Better Together.
We're determined to eradicate any barriers that prevent our people from achieving their fullest potential.
We offer progressive flexible working options to everyone at all levels — it's not a policy. It's behaviour‐led and reinforced through our values.
Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.
We have a lot of fun — we're constantly looking at reinventing how we're connecting with each other.
The transformation you will experience.
The Senior Performance Manager is accountable for influencing high‐quality digital campaign activation across all performance channels, translating plans into flawless implementation and ensuring campaigns are delivered accurately, optimised effectively and conduct best‐practice standards. This role acts as the bridge between planning and delivery, owning activation workflow, guiding implementation teams and ensuring performance campaigns launch smoothly, perform efficiently and deliver on client objectives.
Your scope will include:
* Build trusted, senior‐level relationships with clients through proactive latest market knowledge, general media industry topics and competitive intel which may affect their business on a regular basis
* Present to clients as part of WIP's and QBR's on performance outcomes, optimisation strategy and activation learnings
* Spearhead end-to-end activation of Digital campaigns (Programmatic, Direct Digital, Social, Search), ensuring flawless launch, accurate set-up, and achievement of performance benchmarks
* Ensure quality control from briefing media through buying, optimisation, and reporting, with budgets spent effectively and within approved limits
* Oversee post-campaign reports, performance updates, and client presentations; influence performance narratives in Quarterly Business Reviews and feed actionable learnings back into planning
* Review outcomes of audits and MMM studies, implementing improvements where needed
* Enforce the use of briefing templates, ensuring briefs have clear context and timely feedback is given to media partners
* Provide planning costs and tactical recommendations to enhance media plans and deliver ROI across digital channels
* Stay close to performance trends and insights, proactively identifying opportunities to improve results or mitigate risk.
* Assist in the development of Digital I&A Executives by providing feedback and guidance, assist them in delivering their KPIs
* Develop the team's commercial acumen, strategic thinking, and solution‐finding abilities beyond technical implementation
* Identify areas for improvement and feedback to direct reports and offshore Activations team, seeks alignment from Director
* Oversee workload across the team to ensure they can deliver on accountabilities and can attend training and development sessions.
* Effectively oversee workflow and communications with the offshore team to ensure seamless campaign implementation and reporting
* Capable of making informed‐choices in high‐pressure circumstances. Looks to find solutions that result in win‐win outcomes for everyone involved
* Be deeply qualified and assured with activation platforms, systems and tools used across performance channels.
* Assist teams in using platforms correctly and confidently, with a strong focus on output interpretation and decision‐making.
* Troubleshoot delivery or system issues as they arise and escalate effectively when required.
* Ensure consistent use of activation templates, processes and best‐practice ways of working across accounts.
* Be the best representative of our core values by contributing to the broader agency culture and initiatives. Project confidence, energy and build team morale
* Actively participate in brainstorm, internal forums, team training and development to enhance craft knowledge and share learnings across teams, especially emerging connection opportunities
What type of person will be successful in this role
* Proven experience in Performance Media.
* Strong experience in Paid Search, Social and Programmatic.
* Must have an excellent grasp of planning & activation
* Experienced in working knowledge of Google paid search platforms (Google Ads, SA360), the Microsoft Advertising platform, as well as key platforms like Meta, LI, TTD etc
* Managerial experience preferred
* Strong communication experience, both written and verbal
* Solution‐seeker and strong analytical thinking.
Additional Information
Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.
Enjoy all the perks that come with our network offering:
* A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
* A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
* Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
* Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
* A culture of open feedback and support to reach your goals through our Career Conversations program.
* A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
* Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
* Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
* Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
* Access to counsellors, psychologists, and professionals through Sonder, an all‐in‐one digital wellbeing technology platform designed to support psychological, medical & safety needs.
* A workplace that stands together to provide a more open, supportive, and recovery‐forward culture for all employees with life‐threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
* Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.
If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.
Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.
Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.
We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.
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