Channel Marketing Manager, Devices
This role will focus on developing and executing a comprehensive channel marketing strategy for Amazon's devices across the ANZ region. Key responsibilities include creating best-in-class customer experiences through omnichannel retail presence, leading creative briefings and execution of in-store and online merchandising initiatives, and collaborating with internal teams to align executions with business goals.
Key Responsibilities:
* Develop and execute a comprehensive channel marketing strategy for Amazon's devices in the ANZ region.
* Create best-in-class customer experiences through omnichannel retail presence.
* Lead creative briefings and execution of in-store and online merchandising initiatives.
* Collaborate with internal teams to align executions with business goals.
* Work closely with category teams and account managers to set the channel marketing strategy by retailer and secure the best outcomes for Amazon's brands and product launches in the retail omni-channel.
Requirements:
* 6+ years of professional non-internship marketing experience.
* Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.
* Experience managing budgets.
* Excellent analytical skills, including ability to use Microsoft Excel to manipulate and analyze data.
Preferred Qualifications:
* Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
* Experience with marketing strategies in online and mobile channels.
* Experience delivering highly visible and effective customer-facing programs and experiences.