About the Role
We are seeking a seasoned content strategist to drive marketing qualified leads and enhance our overall search engine visibility. The ideal candidate will collaborate with our marketing team to develop compelling, SEO-optimized content that aligns with our business goals.
Key Responsibilities
* Content Creation: Develop, write, and edit high-quality content for our company website, including blog posts, landing pages, case studies, whitepapers, and more.
* Craft Engaging Content: Produce content that effectively communicates our brand message and captures the attention of our target audience.
* Lead Generation: Create targeted content designed to attract and convert marketing qualified leads through strategic messaging and placement.
Requirements
* Experience: Minimum of 3 years of experience in content writing, with a strong focus on SEO and lead generation.
* Skills: Proven ability to write clear, engaging, and persuasive content that drives leads and conversions.
* Analytical Abilities: Proficiency in analyzing content performance metrics and making data-driven decisions to enhance content effectiveness and engagement.