A Leading Brand within Before & After School, Holiday Care
- Manage End to End Marketing Campaigns across FUN Learning Experiences
- Flex - Hybrid WFH
A super exciting opportunity is currently available for a Marketing Coordinator, who is seeking to work for an organisation that has zest, bounce, creativity and whole heap of energy as part of its backbone
Having been operating within the Australian market for the last 35 years + this organisation has a solid reputation for providing fun, unique and exciting learning experiences for children within before and after school care and their famous holiday program.
**The Role**:
Reporting into the Head of Customer Communications, the Marketing Coordinator will play a key role in defining and leading the execution of marketing initiatives that build brand awareness and drive growth of the brand.
**Key Responsibilities**:
- Develop and deliver the marketing calendar across the events, key competitions and holiday program service
- Execute all aspects of campaign delivery in conjunction with the wider team, including media, creative development, production, legal approval, etc).
- Work closely with the Head of Internal Communications and Engagement and Head of Service Delivery to ensure the teams are briefed, understand their roles and expectations in the execution of these campaigns, and to generate internal excitement and buy-in.
- Create, print and check all promotional materials and messaging.
- Support delivery of campaigns that attract new and retain existing B2B customers.
- Support development and delivery of the communications calendar.
- Track, measure, analyse and report on effectiveness of campaigns and events.
- Work closely with the other members of the marketing team to ensure alignment with our brand promise and consistency in tone of voice across all our mediums.
- Manage agency partnerships / occasional celebrity partnerships
**Key Requirements**:
- Experience in end-to-end marketing brand and campaign execution
- Previous experience in the education or services industry is a plus.
- Excellent communications skills to be able to engage with stakeholders
- Bachelor Degree in Marketing/Commerce
- 2 or more years experience in a similar role
- Proficient with Microsoft Word, Excel and PowerPoint.
This is a fabulous opportunity to work within an exceptional team of marketers, who really love what they do You will have a huge scope of variety within your role and no day will ever feel like the same.