Job Description
You will play a key role in helping senior leaders at top law, accounting, and consulting firms rethink their approach to talent development and reward strategies. You will be responsible for building brand awareness and generating demand for an AI-powered performance and feedback platform used by Managing Partners, CEOs, and HRDs across Australia, the UK, and the US.
Key Responsibilities:
* Develop and execute comprehensive marketing strategies to build awareness and drive engagement across law, accounting, and consulting industries.
* Craft compelling messaging that resonates with C-suite buyers and ensures consistency across all channels.
* Optimize the website and conversion paths for firm decision-makers and lead LinkedIn strategy for senior stakeholders.
* Run email and marketing-automation programs, operationalizing buyer-intent to surface in-market accounts.
* Equip Business Development teams with qualified leads and sales enablement.
* Orchestrate research, podcasts, and webinars; turn client outcomes into compelling stories.
* Build a community that brings senior firm leaders into our orbit.
Requirements
* 3+ years of experience in Marketing Communications, preferably in B2B tech or professional services, plus a relevant degree.
* Fluency with HubSpot (or similar) and social scheduling/LinkedIn for B2B, email/newsletters, and buyer-intent/ABM tools.
* Analytics chops (GA, social, dashboards) and a basic grasp of web UX.
* Superb writing, detail obsession, and the ability to juggle multiple campaigns.
What We Offer
* A dynamic and collaborative work environment.
* Opportunities for professional growth and development.
* Flexible working arrangements and occasional travel for events.