Are you a Social Media Executive who knows how to turn likes into action and views into visits?
This role goes beyond posting content. You'll be responsible for creating social campaigns that move people, from scrolling to booking, from watching to visiting, from awareness to impact.
From viral TikToks to strategic Instagram and Meta campaigns, your work will directly drive visitation, support conservation outcomes and amplify the life-saving work of the Currumbin Wildlife Hospital.
About National Trust Queensland & The Currumbin Wildlife Sanctuary
Voted one of the Gold Coast's most popular tourist destinations, Currumbin Wildlife Sanctuary is the crown jewel of the National Trust of Australia (Queensland) [NTAQ] properties. As one of Queensland's earliest nature-based tourist destinations, the Sanctuary is a physical embodiment of everything the NTAQ represents: to conserve and advance our natural and cultural heritage for future generations.
The National Trust of Australia (Queensland) (NTAQ) is seeking a Social Media Executive (Max Term - Part time - 30 hours per week) to shape and deliver engaging content across our social media platforms, and engage with organic and strategic content to continue to deliver the mission, vision and guests' experiences, across our iconic portfolio, including Currumbin Wildlife Sanctuary, Astra Lumina, and the Currumbin Wildlife Hospital.
About The Role
Reporting to the Digital Marketing Manager, this role will be responsible for managing and growing our social media presence across various platforms. You will play a key role in creating engaging content, interacting with our online community, and promoting our sanctuary's mission and initiatives.
The key purpose of the Social Media Executive is to engage existing and new customers, donors and volunteers for National Trust of Australia's brands in an authentic and meaningful way across all social media channels. You will be an integral part of our Marketing & Digital Department and will develop and deliver the social media content and engagement strategy across our social channels.
Additionally, you'll collaborate closely with internal teams to plan and execute social media campaigns and promotions, while analysing and reporting on social media metrics to evaluate campaign success and identify areas for improvement.
This is the perfect opportunity to flex your creativity and be part of a meaningful organisation. This is a Max Term role until January 2026.
About You
To excel in this role, you should have proven experience in managing social media platforms for multiple brands. Your strong writing and editing skills, keen interest in latest social trends together with a keen eye for detail, will be essential for creating engaging content. Other key skills we are looking for include:
Proven experience in a relevant field (strategic social media management, campaign management, content creation).
Experience managing multiple accounts using social media management software.
Experience developing social media strategies, guidelines and plans.
Sound analytical skills with the ability to understand our customer through data and reporting on performance.
Experience creating content for paid advertising and managing media agencies and managing an influencer strategy.
Experience creating quality content and reels using video and photo editing software.
Tourism knowledge and/or experience an advantage.
Be prepared to work some weekends and occasional evenings to ensure social media coverage at events and media calls.
Be prepared to work in an outdoor environment, in all weathers, in a role that requires substantial walking in a workplace that has native wildlife such as birds and reptiles.
What We Can Offer
Just as our charter is to protect, conserve, and celebrate the Environmental, Built and Cultural heritage of our State and we also are committed to ensuring our Team Members are protected, taken care of, and of course celebrated We offer current and future team members:
Benchmarked Salary
On Site Parking
Tertiary Education Partners for access to recognized Qualifications
NTAQ Team Member Card offering unlimited entry to Currumbin Wildlife Sanctuary and other SEQ sites and generous retail & food & beverage discounts,
Currumbin Wildlife Sanctuary Family & Friends Passes
Seniority level
Entry level
Employment type
Part-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries
Leisure, Travel & Tourism