We are an Australian matcha company sourcing JAS certified ceremonial and culinary-grade matcha from Japan. The business is currently in a growth stage and undergoing a brand refresh across visuals, web‑identity, organic socials and product storytelling. I am looking for a creative partner who can take ownership of the brand’s visual identity and organic presence while I continue to manage operations, logistics, finance, and supplier relationships.
Role Overview
This role suits someone with a strong artistic eye who can work independently and is interested in being part of a long‑term brand journey. You will lead creative direction, content production and the entire organic social strategy. If you love organic and real matcha from Japan, Japanese‑inspired aesthetics and wellness branding, you will thrive.
Key Responsibilities
- Lead the brand’s visual identity and creative direction
- Design brand assets
- Create photo and video content for products and campaigns
- Plan a consistent organic social content calendar
- Build seasonal creative campaigns
- Ensure brand consistency across the website and email content
- Take the lead in coming up with ideas to help grow the brand organically
What You Will Take Responsibility For
- All creative and visual storytelling
- Organic social content and growth
- Brand aesthetic development
- Creative ideas and campaigns
Requirements
- Experience in design, branding, or creative content
- Ability to work independently without close supervision
- Solid aesthetic sense and visual taste
- Reliable weekly output
- Understanding of social media trends
- Genuine interest in matcha and Japanese culture
- Long‑term mindset and interest in growing a brand together – this isn't a job for someone who wants to coast; our success will depend on what you bring to the table and how committed you are.
Compensation and Equity
- Paid monthly retainer during the initial trial period (3‑6 months, depending on experience)
- Opportunity to transition into a percentage equity in the company for the right partner
- Flexible hours based on output
- Long‑term growth opportunities within the brand
How to Apply
Please send your portfolio, socials, or previous work examples along with a brief message explaining why this role interests you.
You can apply directly through LinkedIn.
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