We have an excitingpermanent full-time position available to join our Marketing and Communications team at TAFE Queensland's Acacia Ridge Campus.
As the Marketing Campaign and Project Lead for TAFE Queensland SkillsTech, you will operate as a senior member of the Marketing and Communications team. You will develop and coordinate marketing activities that support TAFE Queensland SkillsTech Marketing and Communication objectives in a commercial business environment.
This position reports to the Business Development and Marketing Manager
The position will be based primarily at the Acacia Ridge campus; however, you may be required to perform work at other TAFE Queensland campuses.
Key Responsibilities
* Contribute to the development of TAFE Queensland SkillsTech's annual regional marketing plan, providing strategic and specialist advice, suggesting activities that align with business targets and that are operationally feasible.
* Use knowledge of campaign processes and media strategies to develop, lead the execution of, and review tactical plans aligning to the annual regional marketing plan.
* Analyse, review and refine marketing approaches in line with continuous improvement practices and considered assessment of alternatives to ensure ongoing alignment with changing business requirements.
* Build local campaign content for publications, advertising, direct mail, social media, press releases, website and other marketing collateral as required, ensuring all success measures and KPIs are analysed and reported on
* Maintain established networks by actively engaging with key internal and external stakeholders, Business Managers, Business Development team and other TAFE Queensland regions including TAFE Queensland Corporate to enhance marketing operations and identify priority marketing requirements.
* Manage the budget tracker and activity expenditure for the SkillsTech Marketing and Communications team, ensuring marketing activities and spend run according to plan. Ensure the financial integrity of marketing activities and priorities by adhering to procurement requirements and analysing financial return on investment for marketing activities.
* Assist in developing regional sponsorship opportunities and actively engage with industry, business and other key stakeholders to strategically align with TAFE Queensland SkillsTech's objectives.
* Guide a team of professional marketing and communications specialists to deliver end to end marketing activities, providing strategic and specialist marketing advice; and lead the implementation of the operational workflow by supervising the delivery of activities across the team, allocating resources and ensuring activities are completed on budget and within the required timeframe.
* Collaborate as a proactive member of relevant state-wide marketing networks, providing support and advice, ensuring cohesive alignment of regional collateral and content with state-wide marketing objectives.
* Proactively participate in local Performance Planning and Development (PPD) processes, seeking opportunities for self-development and contributing to the development of the team through knowledge sharing and the provision of support, guidance and collaboration.
Benefits
* Four (4) weeks recreation leave (annual accrual)
* Flexible work options (e.g. Purchased leave, compressed hours, telecommuting)
* 12.75% Superannuation and Salary packaging options available
* Remote Area Incentive Scheme payments may be available to eligible candidates
* Locality Allowance
* Financial assistance towards relocation expenses may be available
* Professional development and study assistance available
* Wellbeing initiatives and social responsibility programs
* Access to Employee Assistance Program
* Access to private health corporate plans and corporate discounts (e.g. Fitness Passport, Apple products, Dell products, Lenovo products)
* Comprehensive Domestic and Family Violence (DFV) support options
* Work at Home Software (e.g. Adobe and Microsoft software)
* Employee discounts or deals related to work-at-home software, Apple products, Dell products, Lenovo products, fitness passports, and private health insurance.
* Annual staff recognition awards and years of service recognition
* Pride Network for LGBTQIA+ employees and allies
How you will be assessed
The ideal applicant will be someone who has the following key capabilities:
1. Demonstrated capability in achieving outcomes through the implementation of innovative marketing strategies including planning, financial management and project management which align to organisation goals and objectives.
2. Ability to create a collaborative working environment by displaying flexibility and responsiveness and demonstrating leadership to foster a positive, creative and innovative team in a dynamic, challenging and changing environment.
3. Demonstrated interpersonal and written communication skills including the ability to provide high level customer service and advice to commercial clients and internal and external stakeholders.
4. Demonstrated organisational skills with an emphasis on project management and resource allocation including the ability to successfully manage competing priorities and deadlines within time and budget constraints.
5. Ability to maintain an understanding of the commercial aspects of TAFE Queensland including financial and business performance and any impact from external factors.
Qualifications / Requirements
Mandatory requirement:
* Previous experience in a marketing or advertising environment
The following requirements, whilst not mandatory, would be regarded as advantageous in this role:
* Qualifications in marketing or equivalent
How to apply
If you're interested in this role, click the 'Apply' button to submit your application via the TAFE Queensland Recruitment Portal. When submitting your application, please ensure you provide the following:
* A cover letter that outlines your skills, abilities, knowledge and experience in response to the "How you will be assessed" criteria above (maximum of 2 pages in total); and
* The contact details for two referees (one of whom is your current supervisor).
Job Reference Number
TQ
For any questions about the role, please contact:
Katey Banks
Director, Commercial Services
Phone: ***
Email: ***********@tafeqld.edu.au
Workplace Adjustments & Accessibility
People & Culture
Phone: 0***
Email: ************@tafeqld.edu.au
About TAFE Queensland
TAFE Queensland is proud to be the largest and most experienced Vocational Education and Training provider in the State. For more than 140 years, TAFE Queensland has delivered practical and industry-relevant training to provide students with the skills and experience they need to build lifelong careers. TAFE Queensland been named the Large Training Provider of the Year at the prestigious 2023 Australian Training Awards. Our training is delivered to students and apprentices on-site, online, in the workplace, or on-campus to give people the skills they need to enrich their communities, support their industries, and strengthen their local economies.
By working at TAFE Queensland, you can be part of a highly experienced workforce closely connected with their industries and dedicated to delivering best practices and innovative training.
In TAFE Queensland, SkillsTech region, we have a strong focus on workplace culture, and we value employee collaboration, strong leadership and high performing teams. We believe that every employee has a role to play in "making great happen" through the embodiment of the following agreed behaviours in all that we do:
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