About Us
TDF Jewellery specializes in the fine jewelry and diamond industry, known for our exceptional craftsmanship, timeless designs, and commitment to delivering luxurious, high-quality products. With an eye for detail and an unwavering focus on customer satisfaction, we cater to an elite clientele seeking beautifully crafted jewelry for every special occasion. We pride ourselves on our deep-rooted values of integrity, elegance, and personalized service. As we continue to expand, we are seeking a passionate candidate to join our dynamic team and provide an exceptional experience to our discerning customers.
Key Responsibilities
Write compelling copy for a variety of digital and print platforms, including product descriptions, social media, newsletters, advertising campaigns, and blog posts.
Develop clear and persuasive messaging that conveys the luxury, elegance, and quality of TDF Diamonds & Golds products.
Ensure all content is aligned with the brand's voice, tone, and messaging guidelines.
Write detailed, engaging, and SEO-friendly product descriptions that highlight the unique features, craftsmanship, and value of each jewellery piece.
Collaborate with the product and photography teams to ensure product copy complements the visual content.
Create persuasive copy for digital ads, print materials, and promotional campaigns aimed at generating brand awareness and driving sales.
Work with the creative team to craft the messaging for seasonal campaigns, special offers, and product launches.
Write engaging, on-brand social media captions and posts that promote products, connect with followers, and drive traffic to the website.
Collaborate with the email marketing team to create impactful email campaigns that engage customers and promote new collections or promotions.
Develop informative and engaging blog content that enhances brand credibility, showcases the company's expertise, and educates customers about the jewellery industry.
Write articles, stories, and features that align with brand objectives and resonate with target audiences.
Ensure all written content is optimized for search engines (SEO), driving organic traffic to the website.
Stay up to date with SEO best practices, making recommendations for improving visibility in search engine results.
Collaborate with the marketing, design, and sales teams to ensure consistent messaging across all communication channels.
Review and edit content for accuracy, clarity, and grammatical correctness before publication.
Proofread and review all copy for consistency, tone, and adherence to brand guidelines.
Ensure that all copy adheres to TDF Diamonds & Golds' high standards of quality.
Requirements
Bachelor's degree in English, Communications, Marketing, or a related field.
Proven experience (2–5 years) as a copywriter, preferably within the luxury, fashion, or jewellery industries.
Exceptional writing, editing, and proofreading skills with the ability to craft engaging, clear, and persuasive content.
Strong understanding of brand voice and the ability to write in a tone that reflects the luxury and elegance of the TDF Diamonds & Golds brand.
Experience with SEO writing and digital content optimization.
Ability to write across different formats, from short social media captions to long-form articles and product descriptions.
Strong attention to detail, creativity, and a passion for storytelling.
Ability to work under tight deadlines and manage multiple projects simultaneously.
Excellent communication skills and the ability to work collaboratively with different teams.
Preferred Qualifications
Experience writing for high-end or luxury brands.
Familiarity with the jewellery industry and an understanding of product-specific language and terminology.
Experience with content management systems (CMS) and digital marketing tools.
Knowledge of social media trends and best practices.
Job Details
Location: Head Office
Experience level: Mid-Senior
Employment type: Full-time
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