Introduction
ABOUT US
North Melbourne Kangaroos is a modern AFL football club based in the beating heart of urban, inner-city North Melbourne. At the Kangaroos we are known for our fighting spirit – a bold and never beaten attitude that has won us six premierships and allowed us to achieve the extraordinary together. We are a diverse and inclusive club; a family where everyone belongs, united by our fighting spirit.
We are proud to be the first sporting club in Australia to achieve B Corp certification – a recognition of our bold commitment to social responsibility, community impact and doing business for good.
Description
ABOUT THE ROLE
The Media & PR Manager is responsible for the day-to-day implementation of the club's internal and external communications and media operations. This role involves building relationships across the club and the wider AFL industry to creatively tell the story of the North Melbourne Football Club.
Reporting to the GM - Media & Communications, this role will;
* Serve as the club's primary media contact and uphold it's reputation as open, accessible and media-friendly
* Produce high-quality communications, including media releases, briefing notes and detailed internal/external communication plans
* Prepare and support club spokespeople, including coaches and players for media engagements and manage relationships with journalists and broadcasters
* Foster strong internal partnerships across the whole club and ensure key messages are communicated effectively to staff
* Build relationships with organisations that are strategically important to the club
* Oversee the club's community request program, including managing special wishes, charity support and responding to member requests
* Collaborate with commercial, sponsorship and marketing teams to maximise exposure for club sponsors and deliver innovative content
* Further develop the club's connection to it's past player network, which includes building and implementing a new past player engagement program
* Provide and organise third-party media training for key personnel and support players and coaches to build and manage their social media profiles
Skills And Experiences
OUR IDEAL CANDIDATE
We are looking for an ambitious, resilient and confident communicator who will build genuine relationships across the whole club to deliver exceptional media operations and projects.
The successful candidate will have the following skills and knowledge:
* 4-6 years working in a media or communications role (TV, digital newsroom or content team, or a media relations role)
* Degree in media, communications or equivalent (preferred)
* Strong understanding of the AFL media landscape
* Ability to deal with senior personnel in high-pressure situations
* Ability to give and receive feedback and have difficult conversations when required
* Superior writing skills
* Experience working with online content and communications management systems
Our ideal candidate can work a wide array of hours with a varying time schedule to suit the seasonal priorities of the football industry. Some interstate travel may be required.
The successful candidate is required to undergo and pass a police check, and hold a current and valid Victorian Working with Children's Check.
PERKS & BENEFITS
We strive to create an inclusive and diverse environment in which our people can thrive. We live our values of Real, Bold, Belonging and Never Beaten By being authentic in our actions, forming genuine connections and being relentless in our approach to growth and improvement.
In addition to our strong culture, we also offer a number of perks and benefits, including:
* Hybrid and flexible working
* 16 weeks of paid parental leave for primary carers and 2 weeks for secondary carers, plus a dedicated return to work support program
* Recently renovated head office with lots of spaces to collaborate and work flexibly
* Private spaces available for breastfeeding and prayer
* Ability to substitute certain public holidays for an alternate day of paid leave
* Additional leave options
* Regular and fun staff events and celebrations through our reward & recognition program
* A dedicated resource focused on staff health and wellbeing
* A free and confidential coaching and well-being service for staff and their immediate family members
* Dress for Your Day policy
* Access to exclusive offers and discounts through club partners
EQUAL OPPORTUNITY
The Kangaroos strive to be the AFL's most inclusive, accessible, and united football club. Our value of 'Belonging' means we embrace people from all walks of life and respect each other's opinions and capabilities. We are committed to providing a working environment that embraces and values diversity.
It is well documented that the overall diversity we see in Australian society, whether it be gender expression, culture, ethnicity, sexuality, and/or ability, isn't accurately reflected in many workforces. Diversity in all its forms is shown to improve an organisation's ability to innovate, create, problem-solve, grow and so much more. So, even if you only meet 60% of the selection criteria; the many facets of your intersectional self might just make you perfect for the role. Please get in touch to have a chat to see if the role is right for you.