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Earned account director (pr and social)

Melbourne
Bursty
Account Director
Posted: 13 June
Offer description

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Co-Founder and Creative Director at Bursty,Co-Founder Nedd's Milk

Love to work in the cross-section of Sport and Culture? An earned expert with an established background in PR / Social or both? Connected with influencers and a great media network? Keen to work with some big brands across sport, culture, FMCG, events and entertainment?

Then come and join our growing and award winning team as we look to appoint an Earned Account Director (PR and Social). We’re looking for someone to come and join us and lead our integrated communications strategies with a strong emphasis on PR and social. You’ll be the driving force behind breakthrough earned ideas, media relationships, influencer strategy, and always-on social thinking that delivers real business impact for our clients.

Key Responsibilities

* Lead the development and execution of earned-first campaigns across PR, influencers, and social platforms.
* Build and nurture strong media and influencer relationships; that help secure top-tier coverage and partnerships.
* Oversee day-to-day client relationships, providing strategic counsel and proactive thinking.
* Own client account planning, budget management, reporting
* Monitor industry trends and apply insights to earned content strategies and media approaches.
* Act as a trusted advisor to clients and internal teams, pushing for bold and culturally relevant work.

Skills & Experience Required

* 5+ years in PR, social or communications roles, ideally in an agency environment.
* Proven success in developing and delivering earned-led campaigns that generate buzz and drive measurable results.
* Strong media and influencer networks with a track record of coverage in key outlets.
* An understanding of how PR and social intersect with paid and owned channels.
* Confident client leadership and excellent presentation skills.
* Creative problem-solving, with a proactive and collaborative mindset.
* Experience managing multiple accounts, deliverables, budgets.

We appreciate all applications but please note that we are only able to respond to those that are successful in being short listed.


Seniority level

* Seniority level

Mid-Senior level


Employment type

* Employment type

Full-time


Job function

* Job function

Sales and Business Development
* Industries

Advertising Services, Public Relations and Communications Services, and Social Networking Platforms

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