**Position Overview**:
As the Amazon Paid Advertising Specialist, you will be responsible for developing and executing strategic advertising campaigns on the Amazon platform to increase product visibility, drive traffic, and maximise sales. You will have the opportunity to work closely with our marketing and e-commerce teams to optimise campaigns, analyse performance metrics, and identify opportunities for growth.
**Key Responsibilities**:
- Develop and implement comprehensive Amazon advertising strategies to achieve business objectives, including product awareness, customer acquisition, and revenue growth.
- Manage all aspects of Amazon advertising campaigns, including keyword research, ad copywriting and performance analysis.
- Monitor campaign performance and optimise strategies to improve key metrics such as click-through rate (CTR), conversion rate, and return on ad spend (ROAS).
- Conduct competitive analysis to identify market trends, benchmark performance, and capitalise on opportunities for competitive advantage.
- Collaborate with cross-functional teams to align advertising efforts with overall marketing and sales objectives.
- Stay informed about industry trends, Amazon advertising best practices, and platform updates to continuously improve campaign effectiveness.
**Qualifications**:
- Proven experience managing Amazon advertising campaigns, preferably in a retail or e-commerce environment.
- In-depth knowledge of Amazon advertising platforms.
- Strong analytical skills and proficiency in data analysis tools such as Excel, Google Analytics, or similar.
- Excellent communication and collaboration skills, with the ability to work effectively in a fast-paced, team-oriented environment.
- Detail-oriented with a focus on continuous improvement and optimisation.
If you are an Amazon Paid Advertising Specialist looking for an exciting opportunity to make an impact in a growing company, we encourage you to apply
- 0488 019 719