About Us
The Murray River, Lakes & Coorong Tourism Alliance (MRLCTA) is a not-for-profit organisation committed to supporting and growing a competitive, sustainable tourism industry in one of South Australia's most iconic and diverse regions. Representing a passionate group of regional stakeholders, MRLCTA works collaboratively to build capacity, connect industry, and deliver strategic initiatives that drive visitation and economic growth.
The Opportunity
A rare and exciting opportunity has become available for a Regional Tourism Manager to lead the delivery of our strategic vision. As the central point of contact for tourism operators and key stakeholders, you will be instrumental in shaping the future of tourism across the Murray River, Lakes and Coorong region.
This role offers a high level of autonomy and flexibility, including the option to work from home, with some regional travel and after-hours engagement required.
A Certificate or Diploma qualification in tourism, business, marketing or related field is required for this position.
Key Responsibilities
· Drive the implementation of the MRLCTA Strategic Plan and the region's Destination Management Plan (DMP)
· Foster industry growth by building capability, supporting product development, and driving regional competitiveness
· Lead and facilitate collaboration among operators, local government, and tourism stakeholders
· Develop and deliver strategic initiatives such as the regional motorsport touring route
· Manage and evolve the regional tourism website and social media content plan
· Build and maintain strong relationships with funding partners, including local councils and the South Australian Tourism Commission (SATC)
· Collaborate with SATC's Destination Development and Marketing Teams to enhance and promote regional experiences
· Represent the region on key committees and working groups, such as the River Murray International Dark Sky Reserve
· Seek new grant opportunities, partnerships and in-kind support
· Oversee the organisation's budget, board reporting, and financial administration
Experience managing medium-sized budgets between $100,000 and $500,000 is essential for this role.
A minimum of 2-3 years of experience in the tourism industry is required for this Regional Tourism Manager position.