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Head of events marketing, anz

Sydney
Foundry
Posted: 15 June
Offer description

Foundry Sydney, New South Wales, AustraliaHead of Events Marketing, ANZFoundry Sydney, New South Wales, AustraliaGet AI-powered advice on this job and more exclusive features.Direct message the job poster from FoundryHuman Resources Business Partner @ Foundry | HR Management, Employee Engagement, Organisational Coaching (IECL Cert)About FoundryAt Foundry, formerly known as IDG Communications, Inc. and rebranded on February 17, 2022, we have played a key role in every major milestone, announcement, and development in modern technology since 1964.Originally established as the publishing arm of the International Data Group (IDG), we distributed newspapers, magazines, and books globally, featuring prominent brands such as CIO, ChannelWorld, ComputerWorld, PCWorld, and many more.Today, at Foundry we continue to lead the world by helping companies bring their visions to reality through a combination of media, marketing technologies and proprietary data. Our technology platforms are powered by data from our owned and operated ecosystem of global editorial brands, prestigious awards, and events, all engineered and integrated to drive marketing campaigns for technology companies. While we harness the power of algorithms, optimisation, and automation, what truly fuels our success are the meaningful connections and trusted relationships we cultivate.What truly sets our hearts on fire is our unwavering belief in technology as a force for good. We are not just bystanders; we are the architects of positive change. With wisdom as our guide, we are spearheading progress in various crucial areas, such as championing diversity and inclusion, democratising tech accessibility, and championing women in leadership roles.About the RoleAs a Head of Events Marketing, you will lead a small team to deliver audiences for our upcoming events series in (but not exclusive to) Australia and New Zealand, which includes conferences, awards and roundtable events.Your objective will be to ensure that we hit audience targets using a range of digital of offline marketing channels at our disposal (email, social, paid media, telemarketing), whilst making recommendations for additional channels that could help achieve our goals. You may also be expected to help with promotions to attract potential sponsors.This role calls for experience working on face-to-face events, an strong understanding of success events marketing strategies, skills with email creation and deployment, an understanding of data and analytics, high attention to detail and superb organizational skills. The role include management of two marketing executives.Your responsibilities will include:Working with the VP Events Marketing to deploy a programmatic, digital-focused marketing transformation strategy in the ANZ teamBeing a ‘super user’ of marketing systems within the ANZ events marketing team, helping to create automated data selections and emails using Adestra, develop dynamic event websites via Cvent and WordPress, and deploy pre-programmed and highly engaging social media posts via LinkedIn and other applicable social networksBeing a custodian of our event brands in the region, helping to ensure we deliver on our value proposition in every communicationIdentifying new sources of data to increase the reach of our marketing campaignsHelping the product team shape the event strategy using insights gleaned from marketing activities and event surveysCommunicating with global event audience teams and contribute to centralised best practicesContributing to daily/weekly/monthly reporting on attendee numbers/demographicsAbout YouPaid and non-paid event marketing and audience development experienceStrong knowledge of digital marketing channels (email, website, social media etc)Knowledge of the technology industry and/or marketing practices in the APAC region, plus work experience internationally, or with international clients also preferableAbility to think strategically with solid business/brand knowledge, organizationally savvy and business acumenUnderstanding of CRM/ data management technology & processesLogical and number driven performance reporting skillsStrong interpersonal, organisational and presentation skills and the ability to work effectively with colleagues at all levels of the organisationExperience with leading and managing teamsCultural awareness and sensitivityAbout the BenefitsConvenient Location: Our office in the heart of North Sydney provides an easily accessible commute.Work-Life Balance: Enjoy flexible work arrangements that allow for a balanced approach between WFH and the office.Additional Leave Options: We offer extra leave options to support your personal needs and enable you to recharge.Learning and Development: Access our comprehensive learning and development program, empowering you to expand your skills and knowledge.Volunteering Initiatives: Engage in meaningful volunteering opportunities, contributing to the community and making a positive impact.Diversity and Inclusion: Take part in our Diversity and Inclusion Council, where you can help shape a more inclusive workplace culture.OtherFoundry is an inclusive place to work and develop a career. We embrace diversity, celebrate our differences, and inspire each person to be themselves at work. As we strive to achieve our strategic goals, we welcome and actively encourage diverse groups and diversity dimensions. If you require any adjustments to submit your application, please get in touch with us.Check out https://foundryco.com/ for more info.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing, Strategy/Planning, and ManagementIndustriesTechnology, Information and Media and Marketing ServicesReferrals increase your chances of interviewing at Foundry by 2xGet notified about new Head of Marketing jobs in Sydney, New South Wales, Australia.Global Head of Advertising and Creative OperationsSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia A$270,000.00-A$345,000.00 4 days agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 2 days agoTrade and Partner Marketing Director, APACSydney, New South Wales, Australia 2 weeks agoSurry Hills, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 23 hours agoDarlington, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSnapfish Regional Director, Australia & New ZealandSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 17 hours agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 3 months agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 days agoMillers Point, New South Wales, Australia 1 month agoHead of Marketing - Insurtech - 12 mth FTCHead of Demand Generation, Sydney/MelbourneSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 4 weeks agoSurry Hills, New South Wales, Australia 1 week agoHead of Performance Marketing ( Relocate to Abu Dhabi, Tax Free salary)Sydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 3 days agoHinchinbrook, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 1 day agoSydney, New South Wales, Australia 2 weeks agoWe’re unlocking community knowledge in a new way. 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