Opportunity
This is a hands‐on builder role bringing modern growth marketing to disrupt sleepy old‐school industries. Beaver Group is a founder‐led private group that acquires and aggressively grows industrial businesses. You will have group‐wide scope across multiple businesses with a mandate to turn marketing into a strategic competitive advantage. Your goal will be to build a replicable playbook for how to use marketing to aggressively grow industrial businesses. This role will suit an ambitious high‐performer looking for autonomy and opportunity inside a founder‐led group.
Role
You will own the marketing responsibilities across the group. Your mandate will be to systematically build, test, and scale an end‐to‐end B2B marketing machine that aggressively grows industrial businesses.
* Team Leadership: Build and manage a lean internal team, recruiting and developing smart A‐players to achieve great results.
* Marketing Strategy: Create and execute the marketing strategy for each operating business and group‐level initiatives.
* Product Marketing: Own product positioning, growth strategy and go‐to‐market plan for each product line in each key market.
* Brand & Content: Develop the brand strategy for each business and key product line, and build a high‐quality content engine to execute this.
* Digital Lead Gen: Run and scale multi‐channel paid acquisition campaigns optimized for SEO, AEO, and conversion rates.
* Marketing Funnels: Architect and test educational end‐to‐end inbound marketing funnels tailored to long‐cycle enterprise sales.
* Sales Enablement: Deploy standard sales playbooks, decks, and conversion tools to directly arm reps at the coalface.
* Account‐Based Marketing (ABM): Partner with sales to execute targeted campaigns that maximize combined enterprise effectiveness.
* Marketing Operations: Optimize our HubSpot Pro growth stack to ensure clean data flows and track hard commercial metrics weekly.
* AI Enablement: Test, iterate, and deploy new AI tools to increase productivity and performance.
Who You Are
* Commercial DNA: Intrinsically driven by growing businesses, strong commercial thinking and profit focus.
* Grit & Work Ethic: High natural work rate paired with the resilience, stamina, and grit required to execute tasks in a fast‐paced founder‐led environment.
* Owner‐Operator Instinct: Operates with high personal accountability, thinks and acts like the business owner.
* Systems Thinker: Thinks how to build the machine that grows the business (not just discrete campaigns).
* Intrinsic Curiosity: A deep, relentless curiosity to understand how things work and how to do things better, faster, cheaper.
What's Special About This Role?
* High Autonomy: Work directly with a founder‐led leadership team with the freedom to make fast decisions without corporate bureaucracy.
* Serious Challenge: Apply modern growth marketing to 'old school' industrial businesses, building a repeatable playbook to apply to multiple businesses.
* Ambitious Growth Strategy: Work with a Founder who 'gets' the power of modern growth marketing and has ambitious long‐term growth plans.
* Progression Pathway: Get more responsibility, resources and autonomy based on the results you deliver (no glass ceiling).
* Reward For Performance: Get rewarded based on your performance by a Founder who celebrates high‐performers.
* High‐Performing Team: Join a collaborative, no‐politics culture built to suit team players who want to achieve great things.
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