MYERGroup is looking for a Media Manager - Programmatic to manage MYER Groups best-in-class in-house programmatic & social media to activate & manage paid social, display and video campaigns for both MYER & Apparel Brands portfolios.
About the role
Lead & facilitate the operational & strategic management of our specialised in-house team to deliver best-in-class Paid Social and Programmatic Display/Video media across the MYER Group portfolio.
Responsibilities
* Full responsibility for day-to-day operations, marketing channels strategy, planning, ad ops, budget management, reporting, optimisation and analysis.
* Develop and refine ways of working between internal stakeholders as well as technical processes to ensure optimal delivery of campaigns
* Hands-on technical implementation within relevant marketing platforms to deliver campaigns which meet core KPIs
* Enhance our first party data strategy and personalisation across programmatic & social media channels using Data Clean Room technology.
* Ensure the MYER Group is at the forefront of new developments within programmatic media.
* Manage relationships with external suppliers, including key media partners, brand safety & verification partners, martech vendors and external agencies.
* Manage, monitor and optimise the programmatic supply chain for all Myer activity bought through DSPs
* Manage, motivate and develop a team.
About you
* Proven experience in paid programmatic media - including Social, Display and Video
* Demonstrable hands-on experience using buying and measurement platforms such as Meta Ads Manager, TikTok, Ads Manager, Google DV360 (or equivalent DSP) & Campaign Manager 360.
* Recent hands-on experience and knowledge of tools, processes and ecosystems
* A strong understanding of audience management and related tools such as DMPs, CDPs and/or Data Clean Rooms
* A strong understanding of the media landscape and the role Social, Display and Video can play within broader marketing campaigns
* Proficiency within analytics tools such as Google Analytics accompanied by an understanding of campaign tracking and measurement
* Commercially minded, driving the best results for the MYER Group
* Strong leader, with the ability to motivate and mobilise a team to be reactive to change.
Benefits to you
* Generous team member discounts on all Myer products, including team-member exclusive discounts.
* Access to lifestyle leave and volunteer leave - arrange work around your life, not life around work.
* Flexible hybrid working model - mix of working in our Support Office and Work-From-Home
* A supportive leadership and team network to set you up for success.
* Career growth and succession opportunities across the business.
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