Directed is a powerhouse in consumer & enterprise technology. Having over forty brands and thousands of products sold both through major retailers, marketplaces and direct to the consumer, our products create excitement, bring convenience, and add to the quality of life for all Australians.
Over the last few years, we have grown our brands and product range significantly and are poised for our biggest year to date as we continue to expand into new categories. So, if you're seeking to join a company that is a market leader, offering opportunities for growth and a focus on your development and success, now is the time to join Directed!
About the role
We are seeking a highly organised and detail-oriented Digital Promotions & Campaign Specialist to support the execution of promotional and campaign activity across Directed's growing number of products and brands.
In this highly collaborative role, you will work closely with the wider Digital & Marketing and Product teams to coordinate digital promotions, campaign execution, asset management, and online merchandising activity to help achieve sales and performance objectives across the Directed Electronics group of websites.
This role is well suited to someone who is highly organised, detail focused, enjoys working in a fast-paced environment, and can confidently manage multiple priorities at once.
How you will make an impact
As our Digital Promotions & Campaign Specialist, some of the responsibilities of the role will include, but are not limited to:
* Coordinate and execute promotional and campaign activity across Directed's digital and eCommerce platforms.
* Manage promotional pricing, product information, and campaign content to ensure accuracy across systems and digital channels.
* Support the execution of digital marketing activities including email, affiliate marketing, SMS, and online merchandising.
* Manage campaign workflows, timelines, and task tracking using project management tools e.g. Wrike, Asana, Trello, or Jira.
* Coordinate campaign briefs, asset delivery, and stakeholder communication to ensure seamless campaign and project delivery.
* Conduct quality assurance checks across promotional and digital campaign activity.
* Identify risks, follow up on actions, and contribute to continuous improvement of campaign and operational processes.
Your skills and experience
You'll be joining a highly engaged, driven and collaborative marketing team so embracing and contributing to that culture is essential. Our ideal Digital Promotions & Campaign Specialist will demonstrate:
* Coordinating concurrent digital campaigns, promotions and eCommerce activity across multiple product categories, brands or entities.
* Expertise in digital marketing across channels including email, affiliate marketing, and SMS.
* Successfully achieving KPI's across eCommerce promotions and campaigns.
* Strong organisational and administrative skills with exceptional attention to detail.
* Experience using project management platforms such as Wrike, Asana, Trello, or Jira.
* Proven time management, prioritisation, written and verbal communication skills.
* A proactive, collaborative, and process-driven approach with strong problem-solving capability.
Why Directed? You'll be part of a company that puts your personal development, growth and success first. Our team is made up of a diverse and inclusive group of individuals who are dedicated to helping one another achieve our goals. We love to have fun, regularly organise company-wide social events to connect and collectively celebrate our wins. As a member of our team, you'll also enjoy great benefits such as significant product discounts, and salary packaging perks. There's so much to look forward to when you join our team!
This hybrid role will require some onsite work at our Tullamarine corporate head office and also offer the option to work from Richmond. You'll be on a great salary package, have plenty of opportunities to further your skills and grow, all whilst being part of a supportive, and collegiate team.
Next steps
Like what you've read so far? Keen to make a visible difference leading promotions and campaigns within an eCommerce market leader? Please apply now as we would love to see your application to discuss this, or other potential future roles.
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