Job Overview
This position involves creating engaging content for various marketing channels. The role encompasses developing and executing a comprehensive brand strategy, ensuring consistency across all touchpoints.
The ideal candidate will have experience in content creation, social media management, and campaign development. They should be skilled in writing, editing, and proofreading content to meet the highest standards of quality and clarity.
A strong understanding of digital marketing principles, including SEO and analytics, is also essential. Proficiency in Adobe Creative Suite and video editing software is preferred.
Responsibilities
* Content Creation: Develop high-quality content for blog posts, website copy, product descriptions, email campaigns, and social media platforms (Instagram, TikTok, Facebook)
* Social Media Management: Oversee organic social content and strategy with a focus on Instagram and TikTok
* Community Engagement: Manage public commentary, direct messages, brand mentions, and features on social media channels
* Performance Reporting: Utilize brand metric data to evaluate brand and product performance vs. targets, providing actionable insights
Requirements
* Tertiary qualifications in communications, journalism, marketing, or a related field
* 3 to 5 years of experience in writing and editing content across various formats and channels
* Skincare or beauty industry experience is an advantage
* Proficiency in social media channels (Facebook, Instagram, LinkedIn, TikTok)
* Experience creating social media content, including design, video, and copywriting
* Video production skills are a plus
* Strong written and verbal communication skills
* Excellent organizational skills with the ability to prioritize multiple creative tasks
* Ability to solve creative problems and think outside the box
Workplace Responsibilities
* Customer engagement and education
* Drive online growth for brand and online stockists (customers)
* Adhere to human resources policies and workplace health and safety guidelines
* Display a positive attitude and contribute to team success
Benefits
Join a forward-thinking company dedicated to empowering individuals through innovative skincare products. This is a full-time hybrid or remote work opportunity with opportunities for professional growth and development. Benefits include employee product allocation, leaves entitlement, and more.