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Senior marketing strategist

Adelaide
beBeeMarketing
Posted: 14 September
Offer description

Job Description

This role oversees the creation and execution of marketing strategies to drive business growth across multiple channels. The ideal candidate will have a proven track record of developing and implementing successful marketing campaigns, with a focus on data-driven decision making.

The Marketing & Brand Manager will be responsible for shaping the company's commercial success by developing compelling brand narratives and experiences that resonate with customers.

This includes leading cross-functional teams to deliver high-impact campaigns, managing budgets to maximize ROI, and fostering strong relationships with suppliers and partners.


Key Responsibilities

* Strategic Marketing Leadership
* Develop and implement marketing strategies aligned to broader business objectives, leveraging customer insights, market trends, and competitor analysis.

* Lead the development and execution of multi-channel campaigns to drive traffic, leads, and sales, using analytics to measure performance and optimize spend.

* Manage online reputation through proactive responses and ensure consistent brand identity across all touchpoints.

* Create communications and collateral that drive acquisition, engagement, and retention, including content and website management.


Required Skills and Qualifications

* Candidate Requirements
* A Bachelor Degree (or higher) in Marketing, Communications, or a related field is essential, as is at least 3–5 years' experience as a Marketing and/or Brand Manager in a multi-brand environment.

* Proven experience in developing and delivering strategic marketing plans aligned to broader business objectives is required, along with demonstrated ability to manage marketing budgets and deliver measurable ROI.

* Strong commercial acumen with the ability to interpret data, market trends, and customer insights to inform decision-making is essential.

* Familiarity with content and website management systems, analytics tools, and data reporting software is highly desirable.


Benefits

* What We Offer
* A competitive salary and benefits package, including exclusive staff discounts and free onsite parking.

* Ongoing professional development and career progression opportunities within a dynamic, customer-focused business.

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