Job Summary
A proactive and strategic communications professional is sought to spearhead the delivery of media, public relations, member communications, social media, and marketing communications outputs.
About this Role
This dynamic role involves executing a range of projects that will enhance the AREEA brand and assist in the growth, retention, and development of its membership.
* Develop and execute advocacy and PR strategies in support of policy campaigns, special projects, and corporate initiatives.
* Collaborate with leadership and subject matter experts to draft and disseminate timely media releases.
* Manage the fortnightly AREEA News Update:
o Coordinate content; write relevant articles for members; create and execute database email campaigns.
o Identify and leverage opportunities to promote AREEA's focus areas through industry publications.
* Maintain relationships with key industry publications and submit regular editorial content based on AREEA's priorities.
* Oversee AREEA's social media channels, creating engaging content, evaluating engagement results, and crafting new strategies.
* Actively champion AREEA's communications function and contribute to cross-functional teams to deliver organisation-wide initiatives.