Our Vision Building the World’s Leaders of Tomorrow.
Our Mission Creating the Education system for the 22nd Century. Crimson Education's mission is to empower young Australian students to compete on the world stage through industry-leading education and technology.
Marketing Coordinator AU
What This Role Is Responsible For
The Marketing Coordinator is responsible for supporting Crimson Education’s growth in Australia. They will plan and execute cross-channel marketing campaigns that increase acquisition and conversions. They will own the customer journey from end-to-end and ensure quality leads are moving through a strong sales funnel with a strong focus on growing MQLs, SALs and partner relationships.
Key Responsibilities
- Manage the end-to-end planning and execution of marketing campaigns to drive acquisition and conversions.
- Drive brand awareness of Crimson’s personalised education and mentoring services and products through cross-channel campaigns and initiatives.
- Work alongside stakeholders to review, refine, and develop Crimson customer lifecycle journeys.
- Take ownership of regional campaign builds, consistently improving campaign performance through A/B and multivariate testing.
- Coordinate specific outreach tactics, such as expos and seminars, to grow our brand and reach.
- Monitoring leads from marketing across all channels and regularly report on customer behaviour, engagement and lifecycle journey.
What We Need From You
- 1-2 years of marketing experience
- High attention to detail
- Strong critical thinking and problem solving skills
- Demonstrated ability to take initiative and ownership
- Outstanding communication skills
- Excellent project management and organisational skills
- A tertiary degree in marketing or communications.
Why work for Crimson?
- Flexible working workplace, you will be empowered to structure how you work
- Limitless development and exposure—our internal promotions/role changes made up >33% of all recruitment last year.
- $500 training budget per year— we love to level up!
- Psychologist on staff
- Impressive fireside chats and workshops to help the team continuously level up
- Radical Candour is a feedback approach we live by
- We’re a global player with 28 markets (and growing) across the globe!
If you're passionate about marketing, education and people, and you're looking for a fast‑paced, collaborative environment, then we'd love to hear from you!
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